The Huawei Watch Face program has partnered with Ajman University to launch a designer cultivation and recruitment initiative in the Middle East and Africa.
This collaboration aims to develop emerging digital design talent and expand opportunities for creators within the smartwatch platform. Notably, the initiative was introduced during an on-campus engagement session held at the university on May 13, 2026.
During the introductory session, more than 200 students registered their interest in joining the designer community. Consequently, these participants will have opportunities to join future design projects, competitions, and platform activities. Furthermore, the initiative supports aspiring designers in transforming their skills into commercial opportunities within the wearable technology economy.
Huawei Watch Face Program Details
Students and faculty members from design-related disciplines received detailed information about the Huawei Watch Face program. Specifically, the presentation covered participation pathways, design standards, submission requirements, and global platform opportunities. Meanwhile, participants learned how to develop, publish, and distribute their designs through the official apps store.
Student Engagement and Registration
The platform currently offers more than 100,000 designs globally to its users. In addition, designers whose works are successfully launched on the platform receive official certification from the company. Outstanding creators may also receive invitations to participate in official events, designer showcases, and developer activities. As a result, these designers can connect with industry professionals and gain wider visibility.
Commercial Opportunities for Creators
Selected designs may be featured across company platforms and recommended to users in the Middle East, Africa, and other international markets. William Hu, Managing Director of Huawei Consumer Business Group Cloud Service in the Middle East and Africa, stated that the future of digital experiences will be shaped by creative talent. He noted that the company has shipped more than 200 million wearable units globally.
“Through initiatives such as the Huawei Watch Face Program, we are creating opportunities for emerging designers across the Middle East and Africa to transform their creativity into commercially viable digital products, reach wider audiences and gain valuable industry experience.”
William Hu, Managing Director of Huawei Consumer Business Group Cloud Service, Middle East and Africa
Future Collaboration and Outlook
Ajman University will continue supporting future activities related to the program, including student engagement initiatives and talent development programs. Mohammed Azmi Al Betar, Professor at the College of Engineering and Information Technology at Ajman University, stated that the collaboration provides students with valuable exposure to industry practices. Both organizations plan to explore additional cooperation across design, education, and experiential learning.
“This collaboration provides students with valuable exposure to industry practices, emerging technologies and commercial design requirements. It allows them to apply their creativity in practical environments while gaining insights into career pathways within the digital economy.”
Mohammed Azmi Al Betar, Professor, College of Engineering and Information Technology, Ajman University
Insights gathered through this initiative will help inform future design competitions, workshops, and community engagement activities. Consequently, these efforts will strengthen the regional creator network and support local talent development. Interested individuals can contact the program team via email to learn more about participation.