LG Styler and a range of LG Electronics smart home products take center stage this Ramadan, as the company presents a lineup designed to enhance the traditional majlis experience across the UAE.
LG Electronics presented its vision for the modern majlis on February 19, 2026, in Dubai. The company demonstrated how its home appliances integrate into the social gathering space to improve comfort and convenience during Ramadan.
LG Styler Brings Garment Care to the Majlis
The LG Styler stands out as one of the company’s newest products in the UAE. Its mirrored finish allows it to blend into the majlis setting while providing on-demand care for traditional garments such as thobes, abayas, and kanduras. The device uses steam technology to remove odors and light creases efficiently, keeping guests presentable throughout long social occasions.
Cooling Solutions for Refreshments
LG offers two M-Thor refrigeration units suited for majlis use. The 324-liter M-Thor freezer and refrigerator features frost-free technology and a Multi Air Flow system for rapid cooling of beverages, fresh fruits, and desserts. Moreover, the 386-liter M-Thor model adds precise temperature control and LG’s Moist Balance Crisper™ technology to extend food freshness. The InstaView™® refrigerator allows users to see inside by knocking twice on the door, reducing cold air loss while adding a practical feature for hosts and guests.
Entertainment and Ambient Display
The LG StanbyME wireless smart display offers flexible positioning within the majlis. Its built-in battery and touchscreen allow users to move it freely and adjust its angle to show family photos, ambient backgrounds, or streaming content. Consequently, it delivers entertainment without requiring a fixed installation or interrupting the gathering.
Cleaning and Air Quality for Majlis Comfort
LG’s A9T Ultra cordless vacuum cleaner features a lightweight design and strong suction power, enabling quick cleaning during or after gatherings. Its integrated auto-empty station reduces manual maintenance. In addition, the LG PuriCare™ air purifier operates quietly using a multi-stage filtration system that captures dust, allergens, and odors. Smart sensors monitor air quality in real time and adjust performance automatically, making it particularly effective when incense or traditional fragrances are in use.
“LG’s smart home devices integrate into the heart of the hospitality and home gathering space, marking a new era of the home majlis experience that combines technology with refined hospitality and superior comfort.”
LG Electronics
Context and Outlook
The majlis is a central social institution in Gulf culture, particularly during Ramadan when family and community gatherings increase significantly. LG’s product showcase targets this seasonal demand by positioning its appliances as functional additions to the traditional space. The company’s approach reflects a broader industry trend of integrating smart home technology into culturally specific living environments. LG has not disclosed specific sales targets or pricing for this Ramadan campaign in the UAE market.