GCC Brands
Cybersecurity Priorities Shift to Sovereignty and Resilience in GCC
A new report by Help AG reveals a major shift in GCC cybersecurity, driven by rising DDoS attacks, AI-powered threats, and a growing demand for sovereign cloud infrastructure.
Aramco Digital Partners with Cumulocity to Deploy Industrial AIoT Solutions Across GCC
Aramco Digital and Cumulocity have formed a strategic partnership to deploy industrial AIoT solutions across the GCC, combining global platform technology with regional execution expertise.
Panasonic Launches Green Impact Ramadan Campaign to Promote Sustainable Living Across the GCC
Panasonic Middle East & Africa has launched the Green Impact Ramadan Campaign, a GCC-wide sustainability initiative encouraging eco-friendly habits during the Holy Month.
stc Group Provides Free Roaming Calls for Gulf Citizens for Three Days
stc Group offers free roaming calls for Gulf citizens on its network for three days starting March 1, 2026. Saudi roamers in GCC countries also benefit from free calls to the Kingdom.
TikTok Ad Awards 2025: GCC’s Most Creative Campaigns Celebrated
TikTok celebrated the most creative campaigns of 2025 at the TikTok Ad Awards in Riyadh, honoring brands that leveraged the platform’s unique tools to build community connections and drive business impact. KFC Arabia’s “Om Bdr – 12th Ingredient” won the top G.O.A.T. award, while campaigns from du, Experience Abu Dhabi, Lux, and Pizza Hut earned recognition across multiple categories.