A fintech lending platform operating in Indonesia contributed between $411 million and $649 million to the country’s gross domestic product in 2024, according to a study published in March 2026. The research, conducted by the Institute for Economic and Social Research (LPEM FEB UI) at the University of Indonesia, examined the economic impact of AdaKami, a fintech lending platform licensed and supervised by Indonesia’s Financial Services Authority (OJK).
Study Scope and Methodology
The study estimated AdaKami’s contribution at between 6.95 trillion and 10.96 trillion Indonesian rupiah. Researchers attributed this figure to the multiplier effect generated by the platform’s loan disbursements throughout 2024. AdaKami has operated in Indonesia since 2018.
Fintech Lending Platform Impact Across Economic Sectors
According to the study, AdaKami’s loan disbursements stimulate economic activity across at least 185 economic sectors. The financing is estimated to support employment for between 47,000 and 78,000 people across 17 sectors, including trade, education, and agriculture. Retail, transportation, and manufacturing industries also benefit from the resulting demand.
“Loan disbursements generate a cascading effect by increasing household consumption and business activities, stimulating sectors such as retail, transportation, manufacturing, and primary industries. This demand ultimately drives economic activity and production.”
Mohamad Dian Revindo, Deputy Director, LPEM FEB UI
Support for Micro-Enterprises and Households
Among AdaKami users who borrowed for business purposes, 53.1% used the funds to increase inventory, while 28.1% reported revenue growth. Moreover, approximately 24.5% of users stated that, without access to formal financing, they would have relied on personal savings or sold assets to meet their needs. The study suggests this indicates the platform addresses financing gaps for households and micro-enterprise operators.
User Financial Literacy Findings
The research found that 89.2% of survey participants demonstrated familiarity with loan interest rates, fees, and repayment terms. This result reflects awareness of borrowing costs and financial obligations among the platform’s user base. Karissa Sjawaldy, Head of Public Affairs at AdaKami, said the study’s findings highlight how responsible fintech lending supports economic resilience and delivers broader community benefits.
“We believe that providing inclusive access to financing, when managed prudently and responsibly, can benefit communities. This motivates us to continue delivering sustainable services, alongside strengthening users’ financial literacy so they can manage their finances responsibly and support long-term economic growth.”
Karissa Sjawaldy, Head of Public Affairs, AdaKami
Broader Role in Indonesia’s Financial System
The study highlights the growing role of the fintech lending platform within Indonesia’s formal financial ecosystem. Furthermore, the findings indicate that AdaKami’s financing helps households meet urgent needs and maintain consumption levels. The research positions digital lending platforms as a tool for bridging financing gaps that many households and micro-enterprise operators face in Indonesia’s developing economy.

