Nour Elotaiby

HyperX Signs TikTok Sensation Bella Poarch as Brand Ambassador and Microphone Campaign Spokesperson
London (UK) – October 17th 2021 – HyperX, the gaming peripherals team at HP Inc. and brand leader in gaming and esports, today announced the signing of TikTok sensation Bella Poarch as a HyperX brand ambassador. As a celebrated TikTok star with over 81 million followers, Poarch’s introduction to the HyperX family includes starring in a HyperX microphone video campaign that debuts this fall. […]

Etisalat hosts Acronis partner world’s first electric flying racing car Airspeeder at GITEX Global
Dubai, UNITED ARAB EMIRATES, October 17, 2021, (AETOSWire) — Acronis, the global leader in cyber protection, is present at GITEX Global again this year (Hall 1 – Booth 4) and did not come alone. Indeed, Acronis #CyberFit Sports partner, Airspeeder, is also attending. Airspeeder, the first electric flying racing car series is present for the first time in the […]

LG BRINGS NEW INTELLIGENCE TO CONNECTED LIVING IN THE GCC WITH AI-POWERED HOME APPLIANCES
LG ThinQ Technology Delivers a Seamless, Personalized Smart Home Experience for Residents Across the Region DUBAI, United Arab Emirates, October 17, 2021, (AETOSWire) – With the proliferation of mobile devices and tablets, alongside Internet of Things (IoT) integration, the smart home market continues to expand at rapid pace and scale. In the GCC, the smart home market is […]

Toshiba Gulf FZE to highlight Surveillance, Enterprise HDD and KIOXIA SSD storage solutions at GITEX 2021
Focus will be on 18TB MG09 Series HDDs, S300 for the enterprise and KIOXIA Solid State Drives for thr Enterprise and Canvio Gaming for the Consumer segment Dubai, UAE: Toshiba Gulf FZE will be offering a complete 360 of Data storage solutions for Consumers and Enterprise at Hall 4, Stand H4-B2 at GITEX 2021 held at DWTC from 17th to 21st October […]

SWIFT Go builds momentum as 100+ banks sign up for service that powers SME and consumer payments
China Minsheng Bank, Deutsche Bank and JPMorgan Chase are latest to go live to support small businesses and consumers with fast, secure, predictable cross-border payments Rapid adoption of SWIFT Go since launch in July reinforces SWIFT strategy for instant, frictionless cross-border transactions Brussels, 14 October 2021 – SWIFT today announces that 100 banks around the world […]

Staying Healthy Inside and Outside the Home with LG
JEDDAH, 14 October – Staying healthy goes hand in hand with practicing good hygiene both inside and outside the home. Appliances and devices that promote better hygiene will be one of the major trends in consumer electronics this year and quite probably for the foreseeable future. Always responsive to the needs and concerns of its global […]

88% of UAE residents are reconsidering social media, says Kaspersky
According to a new Kaspersky study, 88% of people across the United Arab Emirates of people are changing their attitude towards social media, due to its potential negative impact on mental health. As achieving a digital balance becomes a priority for more people, Kaspersky has partnered with Neil Tranter, a mindfulness teacher, to develop a dedicated meditation […]

Dubai-based tech start-up TERRACEZ to empower data-led enhancement of customer experience for enterprises across the region
A home-grown UAE tech start-up, TERRACEZ, is set to transform the customer experience and business transformation space with their customised audit-identify-digitalise approach, to help enterprises automate and unify data collection and analysis across omnichannel touchpoints, and empower a superior customer experience. October 13th, KSA – Riyadh : TERRACEZ, a dynamic, progressive, and aggressively growing Dubai-based tech start-up, is […]

Mobily to launch financial services solutions in Saudi Arabia in collaboration with Ericsson
In the presence of Chief Executive Officer of Mobily: Eng. Salman Al-Badran, Chief Executive Officer of Ericsson: Börje Ekholm and President of Ericsson Middle East and Africa, Fadi Pharaon, a cooperation agreement to launch financial services has been signed by the Chairman of the Board of Directors of Etihad Fintech Company: Mr. Ismail Al-Ghamdi and Vice […]

LG RELEASES PRELIMINARY EARNINGS FOR THIRD-QUARTER 2021
Jeddah, Oct. 12, 2021 — LG Electronics Inc. (LG) today announced its preliminary earnings results for the third quarter of 2021. LG reported tentative consolidated revenues of KRW 18.8 trillion, an increase of 22 percent from the same quarter the previous year and the highest quarterly revenue in the company’s history. In line with current accounting standards, LG will […]

Netflix launches ‘Palestinian Stories’ collection with award-winning films
Netflix will launch a collection of 32 films either helmed by Palestinian filmmakers or about Palestinian stories, including award-winning titles like ‘A Man Returned’ (عودة رجل) by Mahdi Fleifel; ‘Like 20 Impossibles’ (كاننا عشرون مستحيل) by Annemarie Jacir and ‘The Crossing’ (العبور), directed by May Odeh. Saudi Arabia – 12 October 2021: On October 14th, Netflix […]

REDTAG announces winners of raffle draw worth half a million Riyals
The Middle East’s leading value fashion and homeware brand, REDTAG, has announced 5,000 lucky winners of its Happiness Card raffle draw, reinforcing its reputation as a brand that excels in delighting shoppers with customer-centric campaigns. October 12th , Jeddah, KSA: REDTAG, the region’s favourite value fashion and homeware brand, has announced the names of 5,000 lucky winners […]

Jadwa REIT Saudi Fund’s Capital Increase Offering 714% Oversubscribed
Riyadh, [12] October 2021: Jadwa Investment, the leading investment management and advisory firm in the Middle East, announced today that it has successfully completed the capital increase offering of Jadwa REIT Saudi Fund. Through this offering, Jadwa is increasing the fund’s total asset value across both in-kind and cash subscriptions by SAR 370 million, or 16.9%, to nearly SAR […]

Breast Cancer Awareness Month: 5 applications on HUAWEI AppGallery to help you “Think Pink”
These apps offer information and advice to empower users with the knowledge to combat breast cancer Dubai, United Arab Emirates, 11 October 2021: In line with worldwide efforts to combat and raise awareness about breast cancer in communities, HUAWEI AppGallery has launched a ‘Think Pink’ collection to help users with the early detection of the […]

Kaspersky: 36% of social media users in the UAE escape the pandemic reality by following influencers
People worldwide are turning to virtual, ‘parasocial’ relationships with influencers to cope with the effects of the pandemic According to Kaspersky’s latest research, one-sided relationships, also known as ‘parasocial relationships’, have blossomed worldwide amid social distancing and national Covid-19 lockdowns. A global study of more than 15,000 people in 25 countries from security firm Kaspersky* […]

The ENTERTAINER is back and ready to shake up the industry with its brand new membership model!
Dubai, United Arab Emirates, 9 October 2021-(AETOSWire) Global digital lifestyle brand the ENTERTAINER announced a new membership model where members can enjoy a 12-month rolling membership! Now in its 20th year, the award-winning app is more relevant than ever. Keith Jaggard, Chief of Revenue B2C, at the ENTERTAINER, mentioned the ENTERTAINER is “all about its members! […]

transcosmos Composes Effortless Experiences With Avaya OneCloud CCaaS Enhanced By Conversational AI
Japan-based business process outsourcing giant with a presence in 30 countries and regions is now able to deliver effortless customer experiences on behalf of its clients after adopting the Avaya OneCloudTM CCaaS platform with conversational AI. Avaya OneCloudTM CCaaS, composed with Google Cloud™ Contact Center AI, is the first of its kind to be implemented in Japan. […]

Surface Lineup Features Four Intel Core Designs, Including Intel Evo and Thunderbolt 4
Together, Intel and Surface deliver a powerful lineup to light up Windows 11. Microsoft announced four new Surface designs, built on deep co-engineering efforts with Intel and powered by Intel® Core™ processors, to light up the best of Windows 11. The new lineup includes the first consumer laptop-to-tablet PC based on the Intel® Evo™ platform and introduces Thunderbolt™ 4 universal cable connectivity […]

2K all-rounded sleek Laptop: The HUAWEI MateBook 14 is now available in The Kingdom of Saudi Arabia
Featuring Super Device features and a whopping large battery with 65W SuperCharge and more Riyadh, Saudi Arabia; October 7, 2021: Huawei’s latest 2K all-rounded sleek laptop, the HUAWEI MateBook 14together with the HUAWEI MateBook 13 are now available on Huawei’s official website and select retailers in The Kingdom of Saudi Arabia. The HUAWEI MateBook 14 brings the MateBook series’ […]

Global Processing Services Continues International Expansion with Launch of MENA Headquarters
The award-winning global payments processor sets up regional hub to promote its innovative offering throughout MENA, led by ex-Majid Al Futtaim payments expert, Arnav Rath, as Head of Region DUBAI, United Arab Emirates–(BUSINESS WIRE/AETOSWire)– Global Processing Services (GPS), the Paytech Pioneer™ behind some of the world’s biggest fintech challengers, today announces that it has officially launched its […]

DUBAI EXPO 2020: UGANDA TOURISM BOARD (UTB) SPEARHEADS MULTI-LEVEL PROMOTION IN UAE AND MIDDLE EAST AS A STRATEGIC KEY TOURISM MARKET
Uganda Tourism Board to confirm multi-layered partnerships with airlines, outbound tourism entities, as well as hospitality training and equipment supply organizations On Ugandan Airlines Launches Direct Flights between Uganda and Dubai Dubai, United Arab Emirates. 6th October 2021: Uganda Tourism Board (UTB), Government of Uganda’s destination marketing organization has at the Uganda Tourism Trade and Investment Forum […]

Mastercard welcomes NymCard as its newest Network Enablement Partner
Riyadh, KSA – 04, September 2021 – Mastercard has welcomed the banking-as-a-service (BaaS) provider and modern card issuing platform, NymCard, as the newest company to join its Network Enablement Partner program, providing it with the ability to deliver Issuances in record time. As a Network Enablement Partner, NymCard gets a direct connectivity with Mastercard, providing it with […]
