Automotive
Automotive industry news including electric vehicles, autonomous driving technology, smart mobility solutions, and car launches in Saudi Arabia and the Middle East.

Lincoln’s Lap of Luxury Can Still Be Your Sanity-Saving Sanctuary
Though the ability to getaway might escape us in the current climate, you’ll be pleased to know you can still find sanctuary; a repose from restless children, a break from lonely lockdown. The cabin of your car might not be the most obvious choice for a chance to defuse cabin-fever, but you’d be surprised how […]

Nissan Saudi Arabia Shifts to Digital with Launch of New Services
Nissan Saudi Arabia has completely shifted its operations to digital, launching several online services to provide an uninterrupted customer experience during these challenging times. One such service is the new online car ordering service through its authorized dealer in the Kingdom, Petromin Nissan, to enable customers to order a new Nissan car and have it […]

Ford To Restart European Manufacturing Production With Enhanced Employee Protection Protocols In Place
Ford confirmed today that it intends to restart initial production at most of its main continental European vehicle and engine plants from May 4. Manufacturing will resume on May 4 in a phased approach at Saarlouis Vehicle Assembly Operations and Cologne Assembly Operations and Engine Plant in Germany; Valencia Vehicle Assembly Operations in Spain; and […]

Nissan invites all to #drawdrawdraw
It all starts with a single line. That is the message from Nissan’s global design team as it looks to connect a worldwide community of artists through the new #drawdrawdraw social project. Nissan is offering 23 newly created, downloadable coloring pages featuring beloved Nissan classic cars, current models, futuristic concepts and even some “cult classic” […]

With Its Greatest-ever Performance Lineup, Mustang Earns World’s Best-Selling Sports Car Title
This Mustang Day – the nameplate’s 56th birthday – Mustang can now celebrate two global sales crowns, earning world’s best-selling sports car and its fifth straight best-selling sports coupe title. Mustang is also America’s best-selling sports car of the last 50 years. “We’re proud of our growing Mustang stable and performance variants,” said Jim […]

COVID-19: Information on Nissan operations in Africa, Middle East, India region
In response to the continuing COVID-19 outbreak, Nissan has announced a temporary suspension to production in its Africa, Middle East and India region. This action follows the advice and guidance of respective national governments, and is being taken to safeguard the wellbeing of staff, customers and communities. The measures taken are as follows: Production at […]

Packing a Ford Ranger Pickup for the Great Outdoors
It has been said that no plan survives first contact with adversaries – and, in off-roading, the same can be said for any load not properly secured in the cargo bed of your truck when encountering rough terrain. While you may get away with stuffing equipment and toys into the tray of your truck […]

Strong 2019 Sales Figures Pique Interest in Lincoln, Which Forecasts Even Greater Growth for 2020
Lincoln’s popularity in the region continues to rise, as it reports a 16 per cent increase in 2019 sales over the preceding year, equating to a four percent share of the premium segment. Growing brand awareness, excellent regional distributor engagement, continued investments in facilities, and a growing lineup of luxury vehicles and services have no […]

The All-New 2020 Lincoln Aviator: Available in Showrooms Now
– Now taking flight at Mohamed Yousuf Naghi Motors, the all-new Lincoln Aviator has arrived, bringing Lincoln’s design vision to life, elevating beauty and performance in the brand’s newest three-row premium large SUV. The Lincoln Aviator comes packed with advanced technologies that let the luxury SUV kneel to greet you and scan the road ahead […]

All-New Ford Edge ST: What Happens When You Press the S-Button?
For drivers who enjoy a spirited run over their favourite roads, the all-new Ford Edge ST comes equipped with the right tools for the job. The twin-turbocharged EcoBoost V6 produces an impressive 335 horsepower and 515 Nm torque, and feeds all of that power into the tarmac via its eight-speed automatic transmission and its […]

Ford Develops 3D-Printed Locking Wheel Nuts to Help Keep Thieves at Bay
Ford engineers in Europe have come up with a novel and innovative way of designing anti-theft locking wheel nuts using 3D printing technology. Together with EOS, a leading supplier for high-end solutions in additive manufacturing, Ford has created locking nuts with contours based on the driver’s voice. Like an iris scan or a fingerprint, a person’s […]

The BMW Group at the Consumer Electronics Show (CES) 2020 in Las Vegas.
taking place in Las Vegas on 7 – 10 January 2020 – the BMW Group will be presenting its visionary approaches to creating the mobility experience of the future. The premium carmaker’s presence at CES 2020 can be summed up by the hashtag #ChangeYourPerception. At its heart is the company’s firm conviction that a change […]

Strong pace potential for Nissan e.dams in opening Formula E rounds
Nissan e.dams showcased strong pace in the opening rounds for season six of the ABB FIA Formula E Championship this weekend. Nissan is entering its second season of Formula E competition after becoming the first Japanese manufacturer to join the all-electric street racing championship last season. After taking its first victory in the final […]

SAP and Mercedes-Benz EQ Formula E Team Power Up Their Technology Partnership
SAP SE (NYSE: SAP) today announced that the Mercedes-Benz EQ Formula E Team is using the SAP HANA® platform and the SAP Sports One® solution for season six of the ABB FIA Formula E Championship. The Mercedes-Benz EQ Formula E Team will make its debut at the first race of the season in Diriyah, Saudi […]
New Look, More Power and More Technology for Reinvigorated Ford Ranger Pickup
The 2020 Ford Ranger is ready for adventure and packed with driver-assist technologies to enable easier driving both on and off-road. Ranger builds on Ford’s more than 100-years of expertise in forging tough and capable trucks. It has been designed, built and tested to meet the Built Ford Tough standards, and is now sold […]

Nissan e.dams heads into new Formula E season with updated powertrain
Nissan e.dams has not only updated its livery for season six of the ABB FIA Formula E Championship – but revamped the race car’s powertrain for the upcoming challenge. The season kicks off on Nov. 22 and 23 at the Diriyah circuit in Saudi Arabia. The upcoming double-header weekend marks the first races for Nissan […]

Driven by Confidence: All-New Lincoln Aviator Takes Flight in the Middle East
The all-new 2020 Lincoln Aviator – arriving in Saudi Arabia this January – comes packed with advanced technologies that let the luxury SUV kneel to greet you, and scan the road ahead to glide through an uneven pavement. The three-row, premium large utility vehicle elevates Lincoln’s design vision while delivering on tenets of beauty, […]

All-New 2020 MY Ford Taurus Launches in the GCC, Boasting Class-Leading Levels Of Comfort, Technology And Safety
With a new look, class-leading levels of comfort and refinement, and the very latest in Ford’s active and passive safety features, the all-new 2020 Ford Taurus delivers more of what large sedan buyers in the GCC really want. Ford’s flagship sedan has been completely redesigned, with a major focus on refinement, safety and practicality […]

All-New Ford Escort Delivers Great Value to Customers with Sleek Styling, Enhanced Safety and Smarter Convenience Features
The all-new Ford Escort offers customers all the benefits of Ford’s family of trusted vehicles – great value, sophisticated design, interior roominess and superior safety features – in a compact package. A modern feel inside and out The all-new Escort is a stylish and modern car for the Middle East customer featuring Ford’s Design DNA, […]

FORMULA E SET FOR BIGGEST LINEUP OF TEAMS IN THE MOTORSPORT’S HISTORY AS 10 ANUFACTURERS PREPARE FOR THE DIRIYAH E-PRIX IN SAUDI ARABIA
The 2019/20 ABB FIA Formula E championship season is the year that two German giants – TAG Heuer Porsche and Mercedes-Benz EQ – complete a full grid of 24 cars for the very first time in Formula E’s history, creating one of the most eagerly anticipated showdowns in motorsport. In total 12 teams from around […]

Testing in the Extremes: How Ford’s Multiple Testing Facilities Push Vehicles to the Limit
Ford’s comprehensive lineup of testing facilities around the world puts vehicles through everything from the extreme, to the everyday, to ensure that only world-class vehicles roll off the production line. Across facilities in Thailand, India, Australia, the Middle East and China, Ford vehicles and components are ‘shaken, rattled and rolled’ in a variety of […]

The Mercedes-Benz EQ Silver Arrow 01 Formula E Car Races into GITEX’s SAP Stand
The Mercedes-Benz EQ Silver Arrow 01, one of the latest additions to the ABB FIA Formula E Championship line-up, marks its Middle East debut racing into GITEX this week. The brand-new all-electric replica racing car will be on display for all to see at global technology company SAP’s customer experience showcase. Middle East and […]
