Social Media
Social media news and trends — covering platform updates, digital marketing, content creation, and the latest from X, Instagram, TikTok, YouTube, and LinkedIn.
LG CONCLUDES ITS INSTAVIEW CAMPAIGN WITH DONATION TO THOSE IN NEED
In Partnership with UAE Food Bank, LG Supported Community Labour Workers this Ramadan Dubai, United Arab Emirates, May 02, 2023 – LG Electronics (LG) is proud to announce the successful conclusion of its “Life is Full with LG InstaView” campaign which aimed to support those in need during the holy month of Ramadan. As part of the campaign, […]
EFS Group Celebrates International Workers’ Day with a Groundbreaking Gala Dinner for 7000+ Frontline Workers across UAE
H.E. Dr. Aman Puri, the Consul General of India in Dubai & Northern Emirates and EFS Group CEO Mr. Tariq Chauhan, attended the event in Jebel Ali, UAE as EFS Group prepared and served dinner for its workforce at their accommodations Dubai, UAE, May 1st, 2023 – EFS Group, a renowned facilities management company with a […]
Earth Month 2023: TikTok drives conversations andactions for a sustainable future
Dubai, UAE: 28 April 2023: As a platform that brings together communities in MENA and around the world, empowering them to raise sustainability awareness and inspire action, TikTok is celebrated Earth Month this April by empowering them to harness the power of creativity and inspire action on environmental conservation. Showcasing creators such as @heraf.wa.holoul championing sustainable lifestyle to @pandawaragroupadvocating for […]
The growing importance of ‘influencer marketing’ platforms boosts appetite for investment.
$2.3 billion influencer marketing spent in the Arab region in 2022 Dubai, United Arab Emirates – April 27th, 2023: Influencer marketing has become one of the fastest and most effective means to reach audiences now. Social media platforms are becoming an important point of contact with the audience. The impact of social media is best […]
#BookTok community celebrates World Book Day across MENA region
Dubai, UAE; 24 April 2023 – TikTok’s #BookTok community is the ideal destination to mark World Book Day this year with an ever-growing array of content including fun activities, reading challenges, quick reviews and recommendations, and book swap ideas. The increasingly popular #BookTook celebrates the joy of books and inspires users to develop a love of reading that […]
Snap Inc. and Saudi Ministry of Culture Empower Local Talent with Augmented Reality Training
Workshops to promote AR as a tool for creative expression and skill development in the thriving Saudi creative industries. [Riyadh, Date] – Snap Inc, a pioneer in augmented reality (AR) technology and the Saudi Ministry of Culture are joining forces to develop the skills of Saudi talents and further enhance the Saudi creator’s ecosystem with valuable AR skills. The collaboration […]
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Hyundai continues the “Mobility for the Food Bank” initiative
For the second year and in cooperation with the Saudi Food Bank: Riyadh, KSA. April 13 – Hyundai Motor Company’s Africa and Middle East headquarters has teamed up with Al-Wallan Trading Company, the local Hyundai central province distributor in Riyadh, to announce the renewal of their partnership with the Saudi Food Bank (Eta’am). Their “Mobility for Food […]
OpenSignal: Sports, news, games most popular live videos
Jeddah: OpenSignal recently published a report on the live video experience of mobile users. The first-of-its-kind in the industry, the report is based on years of extensive research and development conducted across more than 100 global markets. The report aligns with OpenSignal’s aim to help telecom providers enhance their network performance and provide the best user […]
W7Worldwide spotlights key Ramadan customs of Kingdom’s northern region
Saudi Arabia is a culturally rich society, with each region boasting its traditions and customs. These social mores become all the more peculiar during Ramadan when people are more socially active, and the bonds of brotherhood are even more visible. The Kingdom’s northern region is no different, where residents indulge in their distinct social harmony, […]
ROSHN Group to donate SAR 25 million to Ehsan through YUHYEEK, ROSHN’s social responsibility programme
• Donation of SAR 25M to the National Platform for Charitable Work (Ehsan) is the latest initiative of YUHYEEK, ROSHN’s social responsibility programme• As part of the recent MoU signed with Ehsan, ROSHN will execute a national campaign with Ehsan that covers a range of community development programmes RIYADH, 11 April 2023: ROSHN Group, Saudi […]
FedEx Goes Beyond Delivery: Volunteers Extend Support to More Than 1,000 Individuals in the UAE this Ramadan
FedEx Team Members Unite to Pack Food Supplies and Empower the Community During the Month of Ramadan Dubai, United Arab Emirates, April 11, 2023 – FedEx Express, a subsidiary of FedEx Corp. (NYSE: FDX) and the world’s largest express transportation company, is celebrating Ramadan with approximately 100 team members volunteering their time to provide food supplies to […]
“Share a Square” brings Al Oula and Kiri together for the third consecutive year to offer professional training to Saudi Arabia’s women this Ramadan
The campaign hopes to inspire more women to pursue their dreams and contribute to the growth of the Saudi economy. Jeddah, Saudi Arabia, 10 April 2023: Al Oula, a female-led organization that promotes women empowerment and education across Saudi Arabia, has joined hands with Kiri, a part of Bel Group, for a unique Ramadan initiative under the […]
Huawei and Viu raise the bar for the content and entertainment industry in the region
A partnership that has enabled Viu to increase its user growth by 47% on the Huawei’s ecosystem year on year Exclusive interview with Rohit D’silva, Chief Business Officer, Middle East and South Africa at Viu 3rd April, Dubai UAE: In recent years, the entertainment industry has reinvented itself. Undoubtedly, the most significant change is that audiovisual content consumption […]
Sprinklr Introduces New Self-Service Plan and ChatGPT-Enabled Tools to Help Enterprise Social Teams
Sprinklr Social is now available out-of-the-box with publishing, engagement, and reporting tools integrated with OpenAI generative capabilities. DUBAI, United Arab Emirates — 3 April, 2023 – Sprinklr (NYSE: CXM), the unified customer experience management (Unified-CXM) platform for modern enterprises, today announced the launch of a self-service version of its industry-leading social media management solution Sprinklr Social. Social media teams can […]
This Ramadan, LEGO® Middle East calls people to ‘Build Bridges and reconnect like children do’
Dubai, United Arab Emirates; March 30, 2023: Ramadan is the time when people reflect on human values and forgiveness is one of those values that adults often struggle with. Children on the other hand do a much better job at forgiving than adults, and they often do it through play. While adults make issues seem bigger […]
Petal Ads to usher in a new era in ad-tech by signing MMP World Wide as new certified partner
Dubai, UAE, 29 March 2023: Petal Ads, a dynamic ad platform with over 53,000 media partners worldwide and 10.5 billion daily ad requests, has announced a new partnership with MMP World Wide (MMPWW), which will focus on International markets, including China. This collaboration will allow MMPWW to further strengthen its presence in International markets, while expanding its portfolio of ad networks to […]
Likee’s Refreshed Logo and Slogan Invite Users to Explore Their Interests
Dubai-UAE: 28 March 2023 – Likee, one of the region’s most popular short video platforms, announced the launch of its new brand logo and slogan, “Explore What You Like”. Likee has undergone rapid growth and evolution since its inception in 2017, and the new identity represents the platform’s dynamic future. The Likee team carefully designed the […]
Saudi witnesses cross-industry partnership as full-funnel marketing consultancy Team Red Dot joins hands with MarTech leader WebEngage
The partnership between retention-marketing specialist WebEngage and full-funnel marketing consultancy Team Red Dot, aimed at optimizing data-driven customer engagement, signifies growing synergistic-value-creation efforts by leading companies in the UAE & Saudi Arabia. March 28th, Saudi / UAE: WebEngage, a leading full-stack Retention Operating System, today announced its partnership with Dubai-based full-funnel marketing consultancy Team Red Dot. The […]
Arab world’s first-ever youth-centric marketing event charts a new course for the industry
Communicate — a subsidiary of NordStella — hosted its maiden ‘Marketing to Youth’ forum, in KSA, where over 80 leading marketers and advertisers congregated for discussions on strategies and technologies to effectively engage the younger audience March 26th, Riyadh, KSA: Communicate, a Dubai-based multi-format platform specializing in marketing and advertising content and a subsidiary of NordStella, […]
JJ Thompson’s Podcast Now Joins Hands with Dan Bolton’s Echo
Dan Bolton’s new venture Echo Group is partnering with JJ Thompson’s Podcast Now in a collaboration of two creative geniuses Both Dan and JJ run lucrative ventures in the digital-creativity and talent dissemination space, and their coming together is promising news for the industry The podcast sector continues to grow in the MENA region with […]
Bigo Live Celebrates Ramadan 2023 with Immersive In-App Features
Dubai-UAE: 21 March 2023 – Bigo Live, a leading social livestreaming platform, is thrilled to announce its latest initiative for Ramadan in the MENA Region. The holy month of Ramadan is a time for spreading positivity and sharing joy. Bigo Live encourages broadcasters to create a chain of kindness by sharing religious stories, cooking food during Ramadan, or […]
Dentsu Lab Tokyo leader: We aim to cooperate for new communication technology
Dentsu Lab Tokyo leader: we aim to cooperate for new communication technology Global Business Lead of Dentsu Lab Tokyo, the R&D creative team in Japanese corporation Dentsu, Yuma Shingai, shares valuable information about the team specializing in tech-driven ideas and experiences in our interview. Yuma explains the company’s approach to fusing technology-driven ideas that can facilitate new ways […]