LG Electronics Saudi Arabia partnered with Gulf Applications (GAPP) to showcase LG business solutions at LEAP 2026 in Riyadh. The collaborative exhibition took place from August 31 through September 3, 2026, at the Riyadh Exhibition and Conference Centre. Both entities demonstrated commercial hardware and software systems designed to support enterprise operations across Saudi Arabia.
Commercial Display Technologies on Display
Located at booth H1, L60, the joint showcase presented several display products configured for specialized workplace environments. The exhibition featured the LG MAGNIT display line built for enterprise control rooms, alongside an ultra-wide 105-inch commercial screen. Additionally, the companies presented transparent commercial screens and interactive digital boards designed for collaborative conference rooms.
Visitors tested commercial television setups and content management systems designed for administrative control. These smart devices operate alongside centralized software to organize display networks across corporate offices.
Expanding LG business solutions in Saudi Arabia
The joint initiative highlights a shift toward integrated systems that combine physical hardware with consulting services. By offering design consulting and software tools, the portfolio of LG business solutions includes content management software that structures digital signage for commercial clients.
“LEAP represents the pinnacle of technological ambition in the region, making it the ideal platform to demonstrate our forward-looking business solutions. Through our partnership with GAPP, we are excited to bring ‘LG Values’ to life for enterprises in the Kingdom.”
Jungho (Sunny) Kim, Managing Director at LG Saudi Arabia
Executive Director Ahmad Skaf stated that enterprise requirements now require services beyond basic display hardware. Consequently, the company pairs screen hardware with content design and consulting support.
Integration with Connected Infrastructure
The exhibition also highlighted planned system integrations with Schneider. These setups demonstrate how commercial screens interface directly with building management infrastructure to improve energy monitoring and operational data flows. Companies adopting apps and software platforms can manage these displays alongside facility management tools.
Ahmed Al Azmah, Chief Operating Officer at GAPP, stated that combining local technical delivery with international hardware gives enterprises practical tools to modernize administrative tasks within the local economy and business environment.
Strategic Focus on Commercial Expansion
The joint participation at LEAP 2026 allowed IT decision-makers and enterprise managers to evaluate hardware directly. GAPP and LG Electronics confirmed that their joint services will remain available for enterprise deployments across Saudi Arabia following the conclusion of the event.
