MYNM Ford Taif has officially opened its first fully integrated 3S showroom in the city, marking a significant milestone in strengthening Ford’s presence across the Western and Southern regions of Saudi Arabia. The new facility, inaugurated on January 21, 2026, brings together Sales, Service, and Genuine Ford Spare Parts under one roof, delivering a seamless customer journey fully aligned with Ford’s global standards.
As the first 3S Ford showroom in Taif, the facility enhances accessibility, convenience, and service excellence for customers in the region. Mohammad Yousuf Naghi Motors (MYNM) has invested significantly in this state-of-the-art facility to meet Ford’s stringent international requirements, reflecting the company’s commitment to operational excellence, quality assurance, and sustainable growth in the Saudi market.
Outstanding Certification Achievement
The MYNM Ford Taif showroom has achieved Ford’s prestigious “Anyone Ready” Certification with an outstanding 95% overall score. This recognition highlights the facility’s exceptional performance across multiple critical areas including customer experience, service standards, team capability, and operational compliance. The certification demonstrates the showroom’s readiness to deliver world-class automotive services to the local community.
Comprehensive 3S Service Model
The integrated 3S concept combines three essential automotive services in one location. Customers can now purchase new Ford vehicles, access professional maintenance and repair services, and obtain genuine Ford spare parts without visiting multiple locations. This streamlined approach saves time and ensures consistency in service quality, making vehicle ownership more convenient for Taif residents.
Leadership Vision for Regional Growth
“The opening of our Taif 3S showroom marks an important milestone for Ford MYNM and underscores our commitment to raising standards across our network. This new facility reflects our continued focus on delivering a stronger customer experience and service excellence.”
Jason Blane, Managing Director at Ford, Mohamed Yousuf Naghi Motors
The inauguration ceremony was attended by MYNM Ford leadership, Ford Middle East representatives, VIP guests, and media representatives, highlighting Taif’s strategic importance within MYNM Ford’s regional growth plans. The event underscored the company’s dedication to expanding its footprint across the Kingdom while maintaining the highest service standards.
Future Outlook for Ford in Saudi Arabia
With the introduction of the 3S concept in Taif, Ford MYNM continues to strengthen its role as a trusted automotive partner in Saudi Arabia. The company is delivering integrated solutions, certified expertise, and genuine parts to meet the evolving needs of customers across the Kingdom. This expansion aligns with Saudi Arabia’s Vision 2030 objectives for economic diversification and enhanced consumer services. The success of this facility may pave the way for similar integrated showrooms in other strategic locations throughout the country.
