Saudi First Bank and Noon have launched a new co-branded Visa credit card designed for digital shopping across Saudi Arabia, according to a report by Okaz. The collaboration integrates retail spending with direct rewards across multiple digital service channels.
The product aligns with evolving consumer payment habits in the Kingdom. Furthermore, the initiative reflects broader national goals surrounding digital transformation and the expansion of the local digital economy.
Key Benefits of the Visa Credit Card
The new Visa credit card provides cardholders with 10% cashback on purchases made across Noon platforms. Specifically, this coverage includes the main Noon marketplace, Noon Minutes, the Food delivery service, Namshi, NowNow, and Yammak home services.
In addition, users receive an unlimited 2% cashback on international purchases and an unlimited 1% cashback on local transactions. All earned cashback is credited directly to the customer’s Noon account balance to support continuous use within the store network.
Financial Terms and Membership Rewards
Cardholders receive a complimentary two-year subscription to the Noon One loyalty program. Additionally, new users receive a welcome credit worth 250 Saudi Riyals upon account activation.
For larger orders, the product offers installment payment options spanning up to 12 months at 0% profit on purchases exceeding 500 Saudi Riyals made through Noon Super Mall. Meanwhile, customers obtain instant issuance of the digital card for immediate use on connected mobile devices.
“This partnership represents an opportunity to showcase our ability to keep pace with this evolution and offer the latest solutions to our clients. Based on the objectives of Saudi Vision 2030 and the digital transformation goals in the Kingdom, we continue to contribute to building a more vibrant and inclusive financial ecosystem.”
Bandar Al-Ghishyan, CEO of Wealth Management and Personal Banking at SAB
Strategic Industry Collaboration
Executive leadership from both participating entities highlighted the practical advantages for consumers. Musam Ghadia, Senior Vice President of Noon Payments, stated that the offering focuses on cost efficiency, including the elimination of delivery fees through the included Noon One plan.
Ali Biloun, Senior Vice President and Head of Visa for Saudi Arabia, Bahrain, and Oman, stated that the project brings together payment technology, retail reach, and banking infrastructure to support local digital commerce growth.
Availability and Application Process
Customers can apply for the Visa credit card instantly through digital banking channels. Detailed terms and features are accessible on the official Noon website, through First banking apps, or directly at bank branches across the Kingdom.
