The Higher Organizing Committee of the Saudi International Exhibition for Artificial Intelligence, Technology, and Digital Innovation has announced its participation in WMF 2026 under the theme Saudi Makes Future. This international promotion campaign takes place in Bologna, Italy, from June 24 to 26, 2026, to prepare for the upcoming Riyadh edition.

The strategic initiative aims to position Riyadh as a regional destination for artificial intelligence and digital innovation. Consequently, organizers seek to attract global technology companies, investors, and strategic partners to the Kingdom. This effort aligns with the growing demand for advanced technological solutions in the Middle East.

Participation at WMF 2026 in Italy

The upcoming Riyadh edition of the exhibition is scheduled to take place from December 14 to 16, 2026. Meanwhile, the delegation in Italy will engage directly with international investors and technology leaders. These interactions will highlight the promising opportunities available within the Saudi market.

This engagement will highlight investment opportunities in smart devices and emerging technologies. In addition, the committee plans to invite global speakers and exhibitors to the December event. This participation serves as a bridge between European innovators and Saudi Arabian enterprises.

Objectives of Saudi Makes Future

The primary goals of the exhibition focus on connecting global expertise with the local investment environment. Nasser bin Saeed Al Hajri, Chairman of the Higher Organizing Committee, stated that the event offers a direct channel to global decision-makers. He emphasized that the Kingdom has established itself as a destination for technological initiatives.

“Our participation in WMF 2026 represents an important opportunity to engage directly with investors, companies, decision-makers, and innovation leaders from around the world.”

Nasser bin Saeed Al Hajri, Chairman of the Higher Organizing Committee

Strategic Meetings and Networking

Saud bin Hamad Al-Futaih, Chairman of the Organizing Committee, emphasized the Kingdom’s business-friendly economic environment. Specifically, the delegation will conduct professional meetings with international economic institutions and innovation platforms. These sessions aim to build partnerships and expand the global network of Saudi Makes Future.

Furthermore, the advanced infrastructure and regulatory reforms in the Kingdom support these collaborative efforts. The committee seeks to establish long-term relationships with European technology hubs. As a result, these meetings will facilitate knowledge transfer and joint ventures.

Alignment with Saudi Vision 2030

The exhibition is developed through an international partnership with WMF, a major European technology gathering. This collaboration supports the objectives of Saudi Vision 2030 by driving innovation-based economic growth. It also strengthens Riyadh’s position as a global hub for future-focused technology events.

Ultimately, the event aims to transform international discussions into tangible local investments. The Saudi Makes Future platform will continue to promote Riyadh as a global hub for technology events. This initiative represents a step forward in the Kingdom’s ongoing digital transformation journey.