Nour Elotaiby
Tuya Smart Launches Aura AI Pet Companion Robot at CES 2026
Tuya Smart unveils Aura, an AI-powered pet companion robot at CES 2026. The innovative device addresses pets’ emotional needs through behavior analysis, interactive play, autonomous navigation, and ecosystem integration.
GIGABYTE NVIDIA GeForce RTX 5090 Partnership Unveiled at CES 2026
GIGABYTE strengthens its partnership with NVIDIA at CES 2026, unveiling the GeForce RTX 5090 graphics cards, AORUS MASTER 16 laptops with NVIDIA Studio, and G-SYNC Compatible gaming monitors powered by NVIDIA Blackwell architecture.
eufyMake UV Printer E1 Launches in MEA as World’s Most Funded Kickstarter Project
The eufyMake UV Printer E1, the world’s most funded Kickstarter project with $44 million raised, launches in the Middle East and Africa. The revolutionary 3D-texture UV printer targets the region’s booming creative economy with AI-powered features and professional-grade technology accessible to all.
Hytera NAFFCO Strategic Partnership Strengthened at Intersec Dubai 2026
Hytera Communications and NAFFCO Group have strengthened their strategic partnership with an enhanced MoU signed at Intersec Dubai 2026. The collaboration focuses on integrating mission-critical communication technologies with emergency response vehicles to deliver advanced public safety solutions worldwide.
Nissan Winter in Hail Experience Showcases SUV Capabilities
Nissan Saudi Arabia and the Hail Region Development Authority concluded the “Winter in Hail” experience, a three-day initiative showcasing Nissan SUV capabilities across diverse terrains while exploring the region’s cultural heritage and natural landmarks.
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PwC Middle East Announces Leadership Transition with Laura Hinton Appointment
PwC Middle East appoints Laura Hinton as new Senior Partner, succeeding Hani Ashkar after his 12-year tenure. The leadership transition ensures continuity while advancing regional growth and transformation initiatives across the Middle East.
Dell XPS 2026 Makes Strategic Return with Complete Redesign as Alienware Expands Gaming Portfolio
Dell XPS 2026 returns with redesigned XPS 14 and XPS 16 laptops featuring 27-hour battery life and 14.6mm thickness. Alienware doubles gaming lineup with anti-glare OLED displays and new processors, while UltraSharp unveils world’s first 52-inch 6K monitor.
Side Gaming Expansion Brings UK Expertise to Saudi Arabia Through Savvy Partnership
UK gaming provider Side announces official expansion into Saudi Arabia through partnership with Savvy Games Group, planning to open Riyadh studio by Q4 2025 to support regional game development ecosystem.
ASICS Returns as Strategic Partner for Riyadh Marathon 2026
ASICS returns as strategic partner for Riyadh Marathon 2026 for the third consecutive year. The event expects 50,000 runners competing across multiple distances from January 28-31, 2026, featuring elite athletes and exclusive merchandise at Princess Nourah University.
Panasonic Unveils Comprehensive Smart Surveillance Ecosystem at Intersec 2026
Panasonic launches its most comprehensive smart surveillance ecosystem at Intersec 2026, featuring AI-enabled E-Series, V-Series, and P-Series cameras with advanced ANPR and thermal imaging capabilities for Middle East markets.
Blue Shift Report Exposes AI Hidden Costs Creating Business Vulnerabilities
New Blue Shift report reveals how AI hidden costs create systemic business vulnerabilities, with energy demand set to increase fivefold by 2030 and data centers consuming up to 40% of local electricity in major hubs.
HUAWEI Mate X7 Foldable Smartphone Launches Pre-Orders in Saudi Arabia
Huawei launches pre-orders for the HUAWEI Mate X7 foldable smartphone in Saudi Arabia at 6999 SAR, featuring True-to-Colour camera technology, ultra-thin design, and professional-grade imaging capabilities with enhanced durability and performance.
Cisco Highlights AI Agents Security Measures for Middle East Organizations
As artificial intelligence evolves toward autonomous AI agents security, Cisco is emphasizing the critical importance of securing AI agents and supply chains across Middle East enterprise environments. Organizations in the region are rapidly adopting AI agents for government services, financial operations, and energy sector applications. Middle East Organizations Lead AI Agents Security Adoption According to […]
STC Bank Partners with Mastercard to Transform Saudi Cross-Border Payments
STC Bank partners with Mastercard to provide enhanced cross-border payment services to 120 countries through Mastercard Move technology, supporting Saudi Arabia’s digital transformation goals.
P4ML and Speediance Partner for Next-Gen AI Fitness Training Systems at CES 2026
P4ML and Speediance announce strategic collaboration at CES 2026 to develop AI fitness training systems using biological data instead of basic activity tracking, aiming for personalized, safer workout programs.
Kaspersky Study: 88.5% of Phishing Attacks Target Account Credentials
Kaspersky study reveals 88.5% of phishing attacks target account credentials rather than financial data. Over 47 million malicious links were blocked in Middle East region, with stolen credentials selling for $0.90 to $350 on dark web markets.
OMODA JAECOO UAE Partners with Dubai Police Esaad Programme for Exclusive Member Benefits
OMODA JAECOO UAE partners with Dubai Police Esaad programme to offer exclusive discounts up to AED 2,000 on all vehicle models, plus free insurance and maintenance benefits for cardholders nationwide.
Jeddah University Transforms Education with Nutanix Cloud Platform Implementation
Jeddah University successfully deploys Nutanix cloud platform, achieving 40% cost reduction and significant improvements in hybrid learning experiences while supporting Saudi Vision 2030’s digital transformation goals.
Belkin Launches New Screen Protectors with Advanced Nano-Titan Technology
Belkin introduces seven new screen protectors featuring Nano-Titan Technology for enhanced drop and scratch protection, alongside a comprehensive wear and tear replacement program launching across multiple markets.
STC Group Achieves Outstanding Success in $2 Billion Sukuk Issuance
STC Group successfully raises $2 billion through sukuk issuance with 4x oversubscription from 300+ international investors, strengthening capital access for digital transformation initiatives.
DXC Unveils AMBER Automotive Software Platform at CES 2026
DXC Technology launches AMBER, a next-generation automotive software platform that reduces development time by 50% and integration costs by 30%, featuring AI-powered capabilities for enhanced in-vehicle experiences.
Midad Real Estate and Diriyah Company Sign $827 Million Four Seasons Hotel Development Agreement
Midad Real Estate partners with Diriyah Company for $827 million Four Seasons Hotel and Private Residences development in Saudi Arabia’s historic Diriyah, featuring 159 luxury rooms and supporting Vision 2030 tourism objectives.