Automotive
Automotive industry news including electric vehicles, autonomous driving technology, smart mobility solutions, and car launches in Saudi Arabia and the Middle East.

PEUGEOT RECEIVES A CAR DESIGN AWARD FOR ITS OVERALL DESIGN
The “Car Design Award”, established in 1984 on the initiative of Auto&Design magazine, honours this year the PEUGEOT brand in the “Brand Design Language” category for its transversal stylistic language, which is expressed throughout its product range According to the jury, “the new PEUGEOT range shows the brand evolving in terms of sportiness and refinement, […]

The new Bentley Bentayga S arrives in Saudi Arabia in the first quarter of 2022
Kingdom of Saudi Arabia – December 8, 2021: Bentley Motors Saudi Arabia announced the arrival of the latest model of Bentayga S in the first quarter of 2022, unveiling its features. Designed and engineered in the UK and manufactured in Bentley’s carbon-neutral factory in Crewe. “The Bentayga S is a luxury SUV variant that joins the […]

Ford Conducts Autonomous Vehicle Research with DP World
Ford collaborates with DP World London Gateway to demonstrate how autonomous delivery could benefit large worksites such as ports The trial is part of Ford’s Self-Driving Research Programme, which works directly with customers to better understand how autonomous vehicles could integrate into their businesses Researchers monitored DP World employees as they both loaded and accessed parcels directly […]

Lewis Hamilton Wins Sensational Inaugural FORMULA 1 STC SAUDI ARABIAN GRAND PRIX 2021
Mercedes driver secures famous victory in Jeddah after dramatic tussle with Max Verstappen Jeddah, Saudi Arabia – (December 5th) – Fireworks lit up the Jeddah Corniche Circuit to celebrate Lewis Hamilton’s 103rd Grand Prix victory, but it was the fireworks on the track that stole the show. The first-ever FORMULA 1 STC SAUDI ARABIAN GRAND […]

Audi Abu Dhabi marked UAE’s 50th National Day with ‘50 Years’ limited-edition models
The limited-edition models include the RS6, RS7 and the RSQ8 UAE is the first country to receive exclusive Audi models in celebration of a national year UAE, 6 December 2021 – Audi Abu Dhabi unveiled 25 limited-edition models to celebrate UAE National Day and mark 50 years of the nation’s foundation. The exclusive range is the first-of-its-kind […]

Lewis Hamilton in Pole Position Ahead of Today’s FORMULA 1 STC SAUDI ARABIAN GRAND PRIX 2021
The first-ever Formula 1 race in Saudi Arabia set to start this evening at 20:30 local time Jeddah, Saudi Arabia – (December 5th) – Today is the day the inaugural FORMULA 1 STC SAUDI ARABIAN GRAND PRIX 2021 finally takes place on the brand-new, high-speed Jeddah Corniche Circuit. After months of preparation and anticipation, the worlds’ […]

Nick Heidfeld Reports On Battista Development Ahead Of Deliveries In 2022
Automobili Pininfarina Test and Development Driver Nick Heidfeld has completed a comprehensive assessment of the production-intent Battista, ahead of client deliveries in 2022 Heidfeld has brought his motorsport and EV pedigree to Italy’s most powerful production vehicle ever, working with Automobili Pininfarina engineers to create a truly unique hyper GT Battista performance data headines: 1,900 hp […]

The Luxury Network KSA celebrates the welcoming of FORMULA 1
JEDDAH– The Luxury Network Saudi Arabia, Saudi Arabia’s leading luxury affinity marketing and business networking group hosted an intimate VIP gala dinner to celebrate the recent milestones and achievements by the Saudi motor sports. The gala dinner held at the premium luxury hall of Laylaty with the presence of Prince Khalid bin Sultan Al Faisal, […]

Comeback of historic colours for all Porsche models
Saudi Arabia: With its new Paint to Sample and Paint to Sample Plus options, Porsche Exclusive Manufaktur is expanding its range of special exterior colours for all model series. The focus is on the availability of classic Porsche colours. For especially individual requests, there is also the option of creating bespoke shades to customer specifications. “Unusual paint […]

MOTORSPORTS TRAILBLAZER REEMA JUFFALI NAMED RACE AMBASSADOR FOR THE FORMULA 1 STC SAUDI ARABIAN GRAND PRIX
Jeddah, Saudi Arabia – (29th November) – The FORMULA 1 STC SAUDI ARABIAN GRAND PRIX 2021 is proud to announce the country’s first female racing driver, Reema Juffali, as a Race Ambassador for December’s inaugural event in the Kingdom. The inspirational 29-year-old, who contested the British F3 Championship this year, will play a key role […]

Nissan unveils Ambition 2030 vision to empower mobility and beyond
With electrification at the center of long-term strategy, company will deliver exciting vehicles and technologies that empower customer journeys and society To accelerate electrification plans with an investment of 2 trillion yen over the next five years To launch 23 exciting new electrified models, including 15 new EVs, aiming for 50% electrification mix by fiscal […]

Petromin Signs Partnership with the Saudi Motorsport Company
The inaugural Saudi Arabian Grand Prix, from 3-5 December, will host the exclusive Saudi Supercar Club event ‘Powered by Petromin’ · KSA’s biggest automotive services group signs a three-year partnership from 2021-2023. · Petromin’s objective for the first year is to leverage brand equity, create brand awareness, and advocacy across targeted customer base and territories. […]

Pulse EV LLC establishes the UAE’s first and only private integrated Electric Vehicle charging network and infrastructure ecosystem in Abu Dhabi
The UAE-born smart mobility solution provider is deploying a fast-charging EV station at the soon-to-be-opened Sheikha Fatima Park ABU DHABI, UAE, 25 November 2021 – Pulse EV LLC, the UAE’s first and only private integrated electrical vehicle charging network and infrastructure ecosystem, has officially launched its services in Abu Dhabi through its first charging stations in collaboration […]

PEUGEOT Recognised at 2021 Middle East Public Relations Association Awards (MEPRA) for “Best Automotive Campaign”
After unveiling its refreshed portfolio earlier in the year, PEUGEOT is continuing its rapid comeback in the region with the French automaker winning Bronze at the 2021 Middle East Public Relations Association Awards (MEPRA) for “Best Automotive Campaign” Judged by a panel comprising of some of the region’s leading communications experts, the award was given […]

Nissan Saudi Arabia Announces a Double Recognition at the 9th National Auto Awards
JEDDAH, Saudi Arabia (November 25, 2021) – Nissan Saudi Arabia announced a double recognition at the 9th National Auto Awards 2021 event which was held last week by PR Arabia, in Jeddah, Saudi Arabia. The event involved the participation of widely known car manufacturers, automotive media, and industry stakeholders. In the special awards category, the General Manager of Corporate Communications […]

First ever “Icons of Porsche” festival attracts thousands of visitors
Porsche hosts one of the region’s largest car culture gatherings Saudi Arabia: With over 7,000 attendees from the region gathered at The Slab in Dubai Design District and more than 1,000 Porsche cars onsite across the weekend, the first ever “Icons of Porsche” festival made history as one of the biggest public events held by an […]

Next-Generation Ford Ranger Delivers High-Tech Features, Smart Connectivity, Enhanced Capability and Versatility for Work, Family and Play
Ford engineers and designers teamed up with customers around the world to create a pickup they can rely on for work, family and play With rich input from customers, designers created a bold, purposeful exterior design and sleek, high-tech, inviting interior Depending on the market, the next-gen Ranger offers a choice of proven and durable […]

AlTawkilat Premium Announces Premium Maserati Aftersales Services
Saudi Arabia, 24 November 2021 – AlTawkilat Premium (previously; known as Universal Premium Motors Agencies) the official dealer of Maserati in Saudi Arabia, has announced its latest premium aftersales support programs. These programs aim to take the customer experience to a new level with tailor- made value services that cater to the various motoring needs of customers and meet […]

SAMACO Automotive launches the world’s largest Bugatti Showroom in Riyadh
Riyadh, Kingdom of Saudi Arabia, November the 22nd – SAMACO Automotive – the official Bugatti dealer in the Kingdom of Saudi Arabia – is launching the world’s largest showroom for Bugatti vehicles, covering an area of 250 sqm, at I MALL luxury cars, Al Nakhil, Riyadh. Manufactured in France by Italian Ettore Bugatti in 1909, Bugatti has […]

LINCOLN EXPERIENCES EXCEPTIONAL 2021 WITH BEST SALES RESULTS IN SIX YEARS
Navigator and Nautilus hit top sales spots for past three months Newly honed range of SUVs proves hugely appealing to regional buyers Al Riyadh, Saudi Arabia, November 21, 2021 – Lincoln Middle East continues its impressive sales pace through 2021, with the luxury brand having had its best year-to-date since 2015. In July, new Lincoln sales increased by 41% compared […]

The millionth PEUGEOT 3008 rolls off the production lines at the Sochaux factory
Five years after its launch, the PEUGEOT 3008, one of the brand’s bestsellers, is already celebrating its one millionth model, which has rolled off the production lines at the Sochaux factory. The employees gathered around the PEUGEOT 3008 Hybrid to celebrate the launch of this millionth vehicle. A huge success: The latest generation PEUGEOT 3008 […]

FORMULA 1 STC SAUDI ARABIAN GRAND PRIX 2021 Launches SAUDI YOUNG STARS eKarting Competition for 6–12-Year-Olds
Competition to culminate in the Jeddah Corniche Circuit Fanzone at the inaugural Formula 1 weekend in Jeddah Jeddah, Saudi Arabia – The Saudi Motorsport Company in association with the Saudi Automobile & Motorcycle Federation (SAMF) – Promoters of the FORMULA 1 STC SAUDI ARABIAN GRAND PRIX 2021 – has today announced the launch of the […]
