Social Media
Social media news and trends — covering platform updates, digital marketing, content creation, and the latest from X, Instagram, TikTok, YouTube, and LinkedIn.
Twitter influencers opine monkeypox vaccine availability a global challenge
Monkeypox has been declared as a public health emergency by the US and WHO, as it has spread to 70 nations with over 60,000 cases globally. Experts demand quick access to vaccines to contain its further spread and help patients recover quickly. However, Twitter influencers opine that the availability should not be like COVID-19 vaccines, […]
Hospitality Sales and Marketing Association International’s ROC 2022 returns as part of the Annual Commercial Strategy Conference
Early-bird discounts offer participants invaluable opportunities for knowledge exchange and networking with industry peers The Hospitality Sales and Marketing Association International Middle East is readying for the 5th annual Commercial Strategy Conference, an in-person event being held at the Conrad Dubai Hotel from November 28-29, 2022. Following the unprecedented events and challenges brought about by the […]
Middle East’s FemTech innovator PECTIV delivers nanotechnology-based feminine hygiene products to your doorstep every month
With nanotechnology-based products, an innovative subscription model and a 200% year-over-year growth rate, PECTIV is revolutionizing female hygiene in the Middle East, where heightening consumer awareness and increasing internet penetration are challenging the taboos August 8th, Dubai, UAE: PECTIV, a Dubai-based female technology (FemTech) company specializing in hygiene products, has posted steady year-over-year growth in business, owed […]
HUAWEI Ads Launches Exclusive Incentive Programme to Drive Partners’ Growth and Monetisation
HUAWEI Ads is providing marketers from MEA with two compelling exclusive offers valid until 31 December 2023 08 August 2022, Dubai, UAE: HUAWEI Ads, a leading programmatic advertising platform by Huawei, announced the launch of two new monthly incentive programmes for marketers in the Middle East and Africa region (MEA). The launch is in line with the […]
Bloomberg New Economy Announces 2022 “Catalysts” – a Community of Breakthrough Leaders Reshaping the Global Agenda
The second annual Bloomberg New Economy Catalysts cohort hails from 16 different countries and regions, accelerating key breakthroughs across Africa, Europe, Latin America, the Middle East and North America The Saudi Arabian Asrar Damdam, Founder and Chief Executive Officer of Uvera Inc, among this year’s catalysts Meet the class of 2022 HERE August 3, 2022 (Saudi Arabia) – Today, […]
New Talkwalker report reveals young people on Twitter are most concerned by the cost of living
Talkwalker, in partnership with Twitter, analyzed over 16.2 million cost-of-living conversations, to reveal the impact it is having on global consumers. People on Twitter aged 25-34, saw the sharpest increase in cost of living conversations, highlighting their increased concerns about the crisis. Consumers are most anxious about the rising cost of gas and heating. Many […]
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Twitter celebrates a decade of transparency with new report
The platform reveals its efforts in defending the voices of its audience Today, Twitter released its twentieth report: Twitter’s commitment to transparency in action. As part of their efforts to improve the health of the public conversation, the report reflects on the platform’s progress over the past decade, and their vision going forward. Evolution of the platform’s […]
Snapchat Introduces First of its Kind AR Game: Ghost Phone
Ghost Phone, to be available in Arabic, introduces a new genre of narrative gameplay that blends Snapchat’s AR scan technology with games on the platform for the first time. MENA, 28th July 2022: Snapchat has launched “Ghost Phone” – a new AR Game on the platform. Built by Snap, Ghost Phone is an interactive experience where […]
Discover the Emerging Air Mobility on Likee
Likee, one of the most popular short-video platforms in the Middle East and North Africa (MENA) region has partnered with EHang, a world’s leading Autonomous Aerial Vehicle (AAV) technology platform company, to showcase the incredible practices of “flying taxis” on the short video platform. The collaboration will consist of EHang setting up its official account […]
The National Security Services Company (SAFE) Celebrates International Security Officers Day 2022
24 July 2022, Riyadh, KSA – The National Security Services Company (SAFE) celebrated ‘International Security Officers Day’ for the second year, with a special online training campaign recognizing Saudi security officers who dedicate their lives to maintaining the safety and security of individuals and organizations all over the kingdom. The world celebrates International Security Officers Day […]
TikTok Reinforces #SaferForYou Initiative with Parent Creators’ Campaign Highlighting Family Pairing
Brand-new campaign with creators Logina Salah and Fadi AlKhatib to raise further awareness on TikTok’s unique range of family safety features TikTok highlights the safety experience to MENA users through elaborate content serving as guides and tutorials on how to activate and apply these features Dubai, UAE – July 22, 2022: TikTok is reinforcing its efforts towards family well-being […]
Trends to Watch: Twitter unveils key trends shaping the Saudi conversation in 2022
Report highlights emerging opportunities for brands and marketers to connect with audiences 20, July 2022, Riyadh, KSA: People on Twitter ignite the conversations that shape what’s happening, with the biggest movements starting as a spark. Ideas become conversations, which in turn become seismic cultural shifts. Twitter’s recent report, developed in partnership with Pulsar & Canvas8, revealed the […]
Thriving OTT market yields big wins for MENA’s Intigral, a leading challenger brand
Over the past few years, the OTT industry has been on a growth streak. This momentum has seen content owners, distributors and brands grow at an unprecedented pace. The global OTT market size is projected to hit $1US trillion within the next five years, with the market expected to witness further innovation transformation as the […]
Likee Creators Showcase their Talent and Spread Joy and Happiness During Eid-ul-Adha
Dubai-UAE: 18 July 2022 – During the long weekend, creators on Likee, a pioneering global short video platform, showcased their talent by posing unique content about the celebrations and fun they shared with their followers, family and friends during Eid-ul-Adha – a festive time that begins at the end of the Hajj pilgrimage. During the Eid holidays, […]
Najm Achieves First Place and 3 Gold Medals at the Contact Center World Awards
Riyadh, KSA, July 17, 2022: Consistent with its various accomplishments and continuous efforts in promoting the auto insurance sector as per its strategy BASE which aligns with the goals of Saudi Vision 2030, Najm for Insurance Services has won several prestigious titles and awards at the Contact Center World Awards events which were held in Lisbon, Portugal, […]
TikTok launches new content classification system and tools to customize viewing experiences
Dubai, UAE; 13 July 2022: TikTok has rolled out brand new features, technologies and a content classification system across the Middle East and North Africa (MENA) region that will help customize their viewing preferences, and continue to have a safe and entertaining experience on TikTok. With a truly diverse community that transcends generations and cultures, […]
TikTok Reaffirms Commitment to the Kingdom with Inaugural Edition of #ForYouSummit in Saudi Arabia
The summit brought together over 300 attendees including C-level advertisers and marketers, Saudi Content Creators, and leading brands and agencies in the Kingdom. Riyadh, Saudi Arabia, 7 July 2022: Last week, TikTok hosted its first edition of their #ForYouSummit in Saudi Arabia at AMC Cinemas – KAFD, bringing together over 300 attendees including C-level advertisers and […]
GoDaddy Celebrates Eid al-Adha with Marketing Best Practices for Business Growth
Jeddah- 7 July-2022: GoDaddy Inc. (NYSE: GDDY), the company that empowers everyday entrepreneurs, celebrates Eid al-Adha with business owners by sharing optimum marketing practices to help entrepreneurs expand their business online during one of the most lucrative times for business growth––in line with Saudi Arabia Vision 2030. Selina Bieber, GoDaddy Commercial Strategy Senior Director, International Markets, stated: […]
‘We’re back’… Video highlights return of Hajj to full capacity after COVID-19
Makkah: Titled “We’re Back,” W7Worldwide Marketing Communications Consultancy Agency has released a short video to mark the beginning of this year’s Hajj season. The 40-second video celebrates the return of Hajj to its full capacity after the threat of the COVID-19 virus has been eliminated, where the pilgrims will be able to practice all activities without any […]
Almarai donates 240 assorted office electronic devices to the “Ertiqa” Association
Almarai Company has donated 240 various office electronic devices (Computers, Laptops, Printers, Monitors) to the Charitable Association for Rehabilitation of Computers ” Ertiqa ” to support the ” Preserving digital grace ” initiative, which aims to rehabilitate these devices and reuse them in a way that enhances social solidarity, and bridging the gap for the […]
Value fashion brand Twenty4 launches new premium collection for Eid and beyond
Twenty4’s super-trendy premium collection suits the festivities of Eid as it does the requirements of day-to-day life — a proposition that beckons every women shopper in the Middle East July 05, Riyadh, KSA: Twenty4, a leading value fashion brand in the GCC region and a BMA International subsidiary, has launched an exclusive premium collection for women. […]
GoDaddy Shares Insights for Businesses to
Maximize Benefits of Social MediaJEDDAH, June 2022 – GoDaddy Inc. (NYSE: GDDY), the company that empowers everyday entrepreneurs, shared 6 tips on how to use social media to boost business activities. GoDaddy is a champion for small business and the everyday entrepreneur and these tips highlight the importance for businesses to establish a social media presence and offer suggestions for […]