Social Media
Social media news and trends — covering platform updates, digital marketing, content creation, and the latest from X, Instagram, TikTok, YouTube, and LinkedIn.

Twitter talks football ahead of FIFA World Cup Qatar 2022 #WhereFootballLives
A new study brings insights into online perceptions surrounding the tournament 53M football-related Tweets recorded year-to-date Riyadh, KSA, 7 June 2022: With football fever already underway in the MENA region and around the world ahead of this year’s FIFA World Cup Qatar 2022, Twitter hosted an on-ground event at Al Naser FC, Mrsool Park, in Saudi […]

Nobel’s brilliant minds at Maraya AlUla
Maraya, the architectural wonder of Arabia is the region’s exciting new events and conference venue in the heart of AlUla, the ancient desert city at the crossroads of civilisations With millennia of history and cultural heritage plus newly-built accommodation, dining, nature and adventure – AlUla will be the sought-after new destination for business events in […]

YouTube, TikTok and Roblox: what kids were looking for in KSA during spring 2022
A new Kaspersky Safe Kids study has revealed the most viewed children’s interests in the kingdom of Saudi Arabia between March and May 2022. Popular events such as the Oscars were trending and there were also some changes in the gaming segment, including the growing popularity of the creepy ‘Backrooms’ game. In the music field, all fame […]

Snap Launches Dynamic Travel Ads
Etihad is among the advertising partners in MENA for Snap’s Latest e-commerce offering Middle East, June 02 2022: Snap Inc. has announced the launch of Dynamic Travel Ads, a new ad product for advertisers in the travel industry, just in time for the summer travel season. This is a significant category expansion for Snap’s Dynamic Ads offering and […]

Likee Launches New Challenge to Celebrate the Launch of itel VISION 3 Series Smartphone
Dubai-UAE: 31 May 2022 – Likee, one of the MENA region’s leading short-video sharing platforms, has launched a hashtag challenge with itel, a global leading smart life brand committed to providing affordable and good-quality consumer electronic products boasting excellent user experience, for the launch of the itel VISION 3 Series smartphone. The #FastChargeWithitel challenge encourages users […]

SAS® Customer Intelligence 360 Cloud Solutions to empower Companies in Saudi Arabia to Comply with the new Personal Data Protection Law
The new law will ensure the protection of an individual’s data The legal framework will facilitate the adoption of new digital technologies to enhance customers’ journeys SAS® Customer Intelligence 360 Cloud Solutions enable a seamless transition and transfer of data Riyadh, Kingdom of Saudi Arabia (25th May 2022) – As the Kingdom of Saudi Arabia steps into […]

BIGO Raised Funds to Support a Long-Term Education Program of SOS Children’s Village Through NAUA in the MENA Region
Dubai-UAE: 23 May 2022: Singapore-based Internet company BIGO Technology, the parent company of the leading social livestreaming platform Bigo Live, has raised USD 20,000 in donations through its 2022 Ramadan campaign. All proceeds will be donated to charity organizations including SOS Children’s Villages Jordan through naua.org to support child health and education programs across the MENA […]

Revealed: Value Fashion giant REDTAG announces Ramadan jackpot winners, concludes one of the largest giveaways in the region
REDTAG, the Middle East’s leading value fashion and homeware brand, concluded its ambitious Ramadan jackpot and giveaways, announcing winners of Changan CS 95 (SUV) cars and leaving a lasting impression on its shoppers. May 18th, Riyadh, KSA: REDTAG, the region’s favourite value fashion and homeware brand, concluded its Ramadan offers, raffles, and giveaways on May 12th, setting the […]

Almarai sponsors an initiative to support the elderly and the Disabled in Hail
Almarai Company sponsored initiative “Antum Be’ayounina”, which was launched by His Royal Highness Prince Faisal bin Fahd bin Muqrin bin Abdulaziz, Deputy Governor of Hail Region, under the supervision of the Hail Chamber to provide wheelchairs for the elderly and individuals with special needs by supporting their needs in commercial centers in Hail. “Almarai’s sponsorship […]

Likee Creators Showcased the Power of Community and Togetherness During Eid
Dubai-UAE: 17 May 2022 – Over the past week, creators on Likee, a pioneering global short video platform, showcased a variety of content where they expressed their feelings of happiness for Eid – the celebratory holiday after the holy month of Ramadan. They showcased new outfits they bought for the special occasion, shared humorous stories about family […]

Likee and Tkiyet Um Ali Ran a Success Ramadan Campaign to Support Families in Need
Dubai-UAE: 10 May 2022 – Likee, a short-video sharing platform with a global audience, had joined hands with Tkiyet Um Ali (TUA), an NGO in MENA with a mission to eradicate hunger, raise awareness of food scarcity and support the drive to provide nutritious food to families living in extreme poverty in the country. The short-video company had […]

SKY NEWS ARABIA CELEBRATES 10 YEARS SINCE FIRST BROADCAST
Sky News Arabia has delivered exceptional news coverage over the last 10 years, to Arabic speakers all over the world. During the next decade, Sky News Arabia will continue to push boundaries, invest in the growth of talent and the media industry, and globally deliver world-class Arabic content. The multi-platform news channel also launched the […]

stc pay enables the “Eidiya” feature again, and launches the “Catching Eidiya Game”
stc pay is preparing to revive the “Eidiya” feature during Eid, through which customers will be able to share the joy of Eid and send Eidiya to their relatives and friends through the application, in an interactive and innovative way, by taking advantage of digital transformation services. In addition, stc pay has launched “Catching Eidiya […]

Bigo Live Launches Community Feature to Facilitate the Growth of Support Systems
Dubai-UAE: 27 April 2022 – Bigo Live, a leading social livestreaming platform across the MENA region recently released a new interactive feature called ‘Community’ – an evergreen space that enables users to create and join groups to gain social support and meet people with similar interests, backgrounds, or tastes. ‘Community’ is one of Bigo Live’s latest efforts to improve […]

To highlight tolerance as a key Ramadan Value, TikTok starts with its own team sharing their experiences with bullying, overcoming this, and creating a safe space on the platform
In bringing to life the values of kindness, generosity and solidarity, the TikTok team is opening up about their experiences with bullying to highlight the importance of tolerance – watch the video on @TikTokMENA The aim is to inspire positive behavioral change among youth by dialing up educational content and encouraging empathy Reminders of the extensive […]

EARTH DAY 2022: LENOVO SEEKS TO INNOVATE THE ENVIRONMENT, BEYOND THE DEVICE
This year, Lenovo is observing Earth Day and looking forward to a brighter, greener, more connected future by continuing to implement a science-based approach to maximize conservation and minimize greenhouse gas emissions in measurable and meaningful ways. Mohammed Hilili, General Manager, Gulf, Lenovo, said: “It is notable that leaders have remained strong and steadfast with […]

HOW BIG BRANDS ARE UTILISING GAMING & ESPORTS DURING RAMADAN
Gaming and esports experts, Power League Gaming, discuss the success of brands gaming concepts over Ramadan Dubai, UAE, 20 April 2022: With the number of gamers in MENA’s three largest markets (Saudi Arabia, United Arab Emirates and Egypt) expected to reach 86 million by 2025, top global brands are looking for innovative and creative concepts to […]

Perfect Corp. Introduces Multiple Earring Placement for Hyper-Realistic 3D AR Virtual Try-On for Jewelry
The new AR enhancements will allow fine jewelry brands to enable virtual try-on for earrings and other ear jewelry in 13 unique positions across the ear Dubai, UAE – April, 2022—Perfect Corp., the leading artificial intelligence (AI) and augmented reality (AR) beauty and fashion tech solutions provider, today announced an exciting extension to its 3D AR virtual try-on solution for […]

Zamzam.com signs MoU with AlBirr Society in KSA
The agreement will see the online portal provide IT development services to the charitable association Riyadh, KSA, 19 April 2022: Zamzam.com, the online portal facilitating Umrah booking services in the region, announced the signing of a Memorandum of Understanding (MoU) with AlBirr Charitable Society in Makkah Al Mukarramah. The MoU aims to help develop the Information […]

Bigo Live Launches In-App Initiatives to Bring Communities Together During Ramadan
Dubai-UAE: 19 April 2022 – Ramadan is a season for sharing joy and spreading positivity. Keeping with this spirit, Bigo Live – one of the leading social livestreaming platforms across the MENA region – has launched a series of live events to inspire and encourage people to embrace the spirit of Ramadan. Users can join Lebanese Singer Zaki Chreif, fashion blogger Zeinab Sbeity, traveler […]

AMAZON COLLABORATES WITH LOCAL SAUDI ARTISTS TO CREATE SPECIAL-EDITION ELECTRONIC AMAZON.SA GIFT CARDS CELEBRATING EID
Designed by Alaa Al-Bkhari and Majd Jaha, the electronic Amazon.sa Eid Gift Cards collection offers a modern twist on ‘eiddeyyah’, a popular gift-giving Eid Al Fitr custom Customers can gift their families and friends with electronic Amazon.sa Eid Gift Cards, giving them the chance to choose items they want or need from a selection of […]

Customer service key to differentiation in enterprise telecoms, says GlobalData
Service providers are trying to come up with more innovative solutions as a way to improve and enhance their customer relationships, which can lead to more loyalty and differentiation among enterprise telecoms, observes GlobalData, a leading data and analytics company. Robert Pritchard, Senior Analyst at GlobalData, said: “ICT providers have always claimed to offer great customer […]
