UAE financial sector spam calls dominate unwanted communications, representing nearly 30% of all reported interruptions between January and November 2025, according to data from caller identification platform Truecaller. Banking-related calls alone account for 19.4% of user reports, almost double the rate of general marketing calls.

Key Takeaways

  • Banking calls represent 19.4% of spam reports, nearly twice the marketing call rate (10%)
  • Combined financial services (banking, insurance, financial products) total 30% of unwanted calls
  • UAE ranks 11th in overall spam volume across the Middle East region
  • Data covers January through November 2025 from Truecaller user reports

UAE Financial Sector Spam Calls Outpace Other Categories

The financial services sector generates more unwanted call reports than any other category in the UAE, according to the Stockholm-based company. When banking, insurance, and financial services categories are combined, UAE financial sector spam calls account for approximately 30% of total reports.

General marketing calls, by contrast, represent just 10% of reports. The data is based on user-submitted reports through Truecaller’s mobile application, which has over 450 million active users globally.

Regional Comparison Shows UAE Among Lowest Spam Rates

Despite the concentration of financial sector calls, the UAE maintains relatively low overall spam volumes compared to regional peers. The country ranks 11th in total spam call volume across Middle Eastern markets, according to the company’s data.

“We see opportunities to enhance trust and transparency in communication,” said Rishit Jhunjhunwala, CEO at Truecaller, in a statement timed to coincide with UAE National Day celebrations on December 2.

Identification Tools Available to Distinguish Call Types

Truecaller recommends residents use caller identification features to differentiate between legitimate financial service communications and unsolicited marketing. The platform identified and blocked close to 56 billion unwanted calls globally in 2024.

The company, publicly listed on Nasdaq Stockholm since October 2021, has recorded more than one billion downloads since its launch. However, the effectiveness of call-blocking technology depends on user adoption rates and reporting accuracy.