Etihad Salam Telecom Company has confirmed its strategic sponsorship of Salam LEAP 2026, scheduled from August 31 to September 3 at the Riyadh Exhibition and Convention Center in Malham. The Saudi telecommunications operator plans to present its Connectivity+ portfolio under the theme “Powering What’s Next” during the global event.
Expanding Digital Solutions at Salam LEAP 2026
The company plans to showcase systems spanning Industry 4.0 smart manufacturing, healthcare diagnostics, and logistics. Specifically, the exhibition features a live command center using industrial internet of things technology. In addition, attendees can examine digital-twin simulations designed for real-time fleet operations and supply chain management across commercial sectors.
Medical technologies form another central part of the display. The presentation includes diagnostic platforms alongside video-based biomarker monitoring tools. These systems operate through specialized artificial intelligence models designed for clinical settings to support healthcare practitioners with real-time analysis.
Enterprise Infrastructure and Security Platforms
Beyond industrial applications, the operator is displaying its comprehensive enterprise portfolio. This includes AI-as-a-Service infrastructure, customer experience software, and mission-critical communication networks tailored for large organizations. Furthermore, the company will present live demonstrations of smart environments, automated video analytics, and specialized cybersecurity architectures built to protect institutional data.
“Salam’s strategic sponsorship of LEAP 2026 marks a defining moment in our evolution. With Salam 2.0, we are transforming from a connectivity provider into a trusted technology partner, enabling the future of governments, enterprises, and communities in the Kingdom.”
Eng. Ahmed Al Anqari, CEO of Salam
Corporate Transition to Salam 2.0
Operating since 2005, the company manages fixed, mobile, and digital network infrastructure across Saudi Arabia. Through its business transition labeled Salam 2.0, the entity aims to deliver integrated technology services directly to government entities, carriers, and enterprise clients looking to modernize their legacy operations.
Meanwhile, the operator maintains its delivery footprint across the Kingdom through subsidiaries Salam Mobile Telecom Company and Technical Links Services. These operational arms support ongoing national development programs aligned with the objectives of telecommunications modernization and local infrastructure expansion.
Future Outlook for Digital Growth
The presence of Salam LEAP 2026 highlights the firm’s ongoing transition toward high-density cloud computing and data center infrastructure. Consequently, the operator continues expanding its network footprint to support long-term economic objectives across public and private sectors in Saudi Arabia.
