Yalla Group revenues reached a record AED 1.256 billion (US$341.9 million) for the full year 2025, the company said on March 10, 2026, as net income rose 10.4% to AED 543.9 million (US$148.1 million) from AED 492.9 million (US$134.2 million) in 2024. The Dubai-based social networking and gaming company, listed on the NYSE under the ticker YALA, reported steady growth across its key financial and user metrics.
Fourth Quarter Performance
Revenue in the fourth quarter of 2025 reached AED 308.1 million (US$83.9 million), compared with AED 333.4 million (US$90.8 million) in the same period of 2024. Net income for the quarter increased 6.2% to AED 126.7 million (US$34.5 million). The company reported a net margin of 41.2% and a non-GAAP net margin of 43.9% for the quarter.
Yalla Group Revenues Driven by User Growth
Monthly active users (MAUs) rose 8.2% year-over-year to 44.8 million in the fourth quarter of 2025. The number of paying users across the company’s social networking and gaming platforms totalled 10.4 million. The user base expansion supported revenue momentum throughout the year.
Gaming Services and AI Integration
Revenue from game services grew 9.1% year-over-year for the full year 2025. The company’s first match-3 game, Turbo Match, is currently available and has received positive user reviews. A desert-themed strategy game in the SLG category is scheduled for official promotion in the second quarter of 2026. Meanwhile, the company continued to deepen artificial intelligence integration across its product ecosystem, which it said boosted operational efficiency and accelerated product localization efforts.
“We delivered solid 2025 results, with full-year revenues rising to US$341.9 million and net income up 10.4% to US$148.1 million. Strong execution across our product ecosystem drove increased user engagement, underscored by an 8.2% year-over-year increase in MAUs to 44.8 million in the fourth quarter of 2025.”
Tao Yang, Founder, Chairman and CEO, Yalla Group
Saudi Arabia Partnership and Regional Strategy
As part of its regional growth strategy, Yalla Group established a partnership with the Saudi Esports Federation to support the Saudi eLeague 2026 and local talent development programs. The company said it continued to strengthen its presence in Saudi Arabia throughout 2025. Saifi Ismail, President of Yalla Group, said the company advanced its “gaming plus social” strategy, combining product development with deeper localization and culturally relevant content for the MENA market.
“Through refined operations, diversified engagement initiatives and continued optimisation of our monetisation framework, we have continued to enrich the user experience across our social networking and gaming platforms while supporting sustainable growth across the business.”
Saifi Ismail, President, Yalla Group
Outlook for 2026
Yalla Group said it plans to deepen synergies between its social and gaming ecosystems while expanding its product pipeline and technological capabilities. The company stated its focus remains on the MENA digital entertainment market, which it described as rapidly growing. Ismail added that Yalla will continue to build operational capabilities and strengthen partnerships across the digital ecosystem to support long-term growth.

