Automotive
Automotive industry news including electric vehicles, autonomous driving technology, smart mobility solutions, and car launches in Saudi Arabia and the Middle East.
Petromin-Nissan Expands its Presence with a New Showroom in Jeddah
Petromin, Nissan’s authorized car dealer in Saudi Arabia, crossed another milestone by inaugurating a new dealership in Jeddah City. The new branch is now the second to open in Jeddah, reaching people from across the city to have access to the highest service standards by Nissan. Integrated to provide variety of services, the branch is […]
New Generation Ford Expedition Tested to Withstand the Middle East’s Toughest Conditions
From treacherous terrains to heat-soaked cities, every Ford vehicle undergoes thousands of hours of scrutiny by a team of hundreds of engineers, designers, and technicians stationed around the globe long before it makes it to the showroom floor. The new-generation Expedition is no exception. Almost a year to the day ahead of its Middle East […]
How EcoBoost Technology Injects Muscle Car Performance
Power and fuel efficiency once sat at opposite ends of the performance spectrum but thanks to Ford’s EcoBoost range of engines, you can now spend more time on the road and less time at the fuel pump. Ford’s award-winning EcoBoost engines power a wide range of models in the current Ford line-up, including the nimble […]
How EcoBoost Technology Injects Muscle Car Performance
Power and fuel efficiency once sat at opposite ends of the performance spectrum but thanks to Ford’s EcoBoost range of engines, you can now spend more time on the road and less time at the fuel pump.Ford’s award-winning EcoBoost engines power a wide range of models in the current Ford line-up, including the nimble and […]
Five Ways Ford’s Clever SYNC® 3 System Can Help You Safely Take Your Time Back
Ever thought about how you can make your commute more productive, perhaps by catching up on the things that matter to you, or even learning a new language? As you spend your time sitting in traffic, you may start to feel your time wasting away, but it doesn’t necessarily have to be the case. According […]
Ford Reaffirms Commitment to Saudi Arabia, Expanding its Female-Focused Henry Ford Entrepreneurship Academy to Include Riyadh, While Holding Third Session in Jeddah
The Henry Ford Entrepreneurship Academy (HFEA) continues to go from strength to strength in the Middle East, with the latest female-focused workshops taking place in their third round at Jeddah’s Effat University from May 1-3. The workshops also expand for the first time into Riyadh’s Princess Nourah bint Abdulrahman University, the world’s largest university for […]
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Stylish New Ford Tourneo Custom People Mover to Make Middle East Debut at Arabian Travel Market in Dubai
Ford today announced that the versatile new Tourneo Custom people mover, which delivers first-class travel for up to nine occupants and the option of an all-new Premium model, will make its regional debut at the Arabian Travel Market at Dubai’s World Trade Centre, April 22-25. Ford’s flagship SUV, the 2018 Ford Expedition Platinum, will also […]
Ford Scoops up Two Wins at Fifth Annual Middle East Car of the Year Awards Ceremony
The Ford F-150 Raptor and Mustang Shelby GT350 have earned top honors during the prestigious Middle East Car of the Year (MECOTY) awards, held in Abu Dhabi earlier this week. The Shelby GT350 collected honors as Performance Coupe of the Year, and the all-conquering F-150 Raptor crushed its opposition to being named Truck of the […]
The Audi A8 is the “World Luxury Car 2018”
The Audi A8 is the “World Luxury Car 2018.” The win underscores the status of the brand’s flagship as the embodiment of “Vorsprung Durch Technik.” The award ceremony took place at the New York Auto Show. In their decision, the 82 jury members from 24 countries assessed the emotional appeal, passenger comfort, and safety and […]
Nissan Saudi Arabia Signs a Fleet Deal of Nissan Vehicles with SIXT
Nissan Saudi Arabia and Petromin Nissan, its authorized distribution agent, signed an agreement with Auto World/SIXT KSA to provide SIXT with a new fleet of cars that are packed with cutting-edge technologies and features. The agreement was signed by Nissan’s COO, Bader Al Houssami and Auto World/SIXT Car Rental’s CEO, Emad AlZain at the launch […]
RANGE ROVER VELAR NAMED MOST BEAUTIFUL CAR IN THE WORLD
The Range Rover Velar has been judged the most beautifully designed vehicle on the planet, winning the World Car Design of the Year title at the 2018 World Car Awards. Bringing glamour, modernity and elegance to the Range Rover family, Velar offers a unique combination of design excellence and engineering integrity. Prof. Dr Ralf Speth, […]
Continental presents two new tyre technology concepts for greater safety and comfort
Continental is introducing two new tire concepts designed to provide a safe and comfortable driving experience in the future. The two technologies, ContiSense and ContiAdapt, are designed to continuously monitor a tyre’s condition and offer situation-matched adaptation of tyre performance characteristics to prevailing road conditions. ContiSense is based on the development of electronic conductive rubber […]
THE JAGUAR F-PACE SVR: SPORTSCAR PERFORMANCE, SUV DESIGN
The Jaguar F-PACE, 2017 World Car of the Year and World Car Design of the Year, gets the SVR treatment to make it the fastest and most powerful F-PACE yet, with an enhanced chassis and aerodynamics for maximum driver reward in all conditions. Engineered by Special Vehicle Operations (SVO), with a 44% uplift in power, […]
Five ways Ford can help you to make your Mother’s Day special
Many mums face a busy day from the moment they wake – so this Mother’s Day March 21, it’s worth taking a moment to think about what you may be able to do to help make her day a little more special.Why not treat your mum to a day out – and let Ford take […]
All-New 2018 Expedition Arrives in Middle East Ford Dealerships, Redefining Full-Size SUV Segment with More Power, Capability and Smart Technology Than Ever
The new-generation 2018 Ford Expedition powers into Ford dealerships across the Middle East this month, setting the benchmark yet again for the full-size SUV segment. The much-awaited model redefines its category with its all-new design inside and out, its unique smart technologies, best-in-class power, and fuel economy, and more expected towing capability than any other […]
Nissan’s women drivers campaign highlighted at Dubai Lynx
Nissan participated today in Dubai Lynx, the international festival of creativity, where the automaker shared its #SheDrives campaign that engaged with Saudi women following the decision to grant licenses. Nissan was the first automotive brand to react to the Royal Decree. The topic was addressed by Nissan through different content until January 28, when an […]
All-New 2018 Expedition Arrives in Middle East Ford Dealerships, Redefining Full-Size SUV Segment with More Power, Capability and Smart Technology Than Ever
The new-generation 2018 Ford Expedition powers into Ford dealerships across the Middle East this month, setting the benchmark yet again for the full-size SUV segment. The much-awaited model redefines its category with its all-new design inside and out, its unique smart technologies, best-in-class power, and fuel economy, and more expected towing capability than any other […]
Nissan demonstrates power at the Dubai International Baja
Nissan dominated the final lineup of the second edition of the Dubai International Baja, powered by Nissan and AW Rastamani, with four of its cars finishing in the top ten positions. The UAE’s Mansour Al Helei and his Nissan Patrol Pickup came third in the T1 category, with the regional favorite Nissan Patrol also taking […]
Nissan IMx KURO concept vehicle debuts at Geneva Motor Show
The Nissan IMx KURO was unveiled at the Geneva International Motor Show, marking the European debut of the IMx electric crossover concept vehicle. Kuro, which means black in Japanese, comes to life on the IMx, which was first revealed at the Tokyo Motor Show in October 2017, with new look black trim and wheels, an updated grille […]
PEUGEOT AND ABU DHABI RACING – A WINNING PARTNERSHIP
Peugeot, with a long and well-documented successful history in racing, is delighted to announce Peugeot Abu Dhabi Racing and Sheikh Khalid bin Faisal Al Qassimi’s exciting partnership in this year’s Dubai International Baja, the oldest motorsport event in the UAE, due to take place in March and the Abu Dhabi Desert Challenge. Sheikh Khalid has many thrilling victories and is the 2017 FIA World Champion in cross-country […]
NISSAN REVEALS CONCEPT LIVERY FOR ITS FORMULA E DEBUT SEASON
Nissan has taken the next steps toward its debut in the all-electric ABB FIA Formula E Championship by revealing its concept livery at the Geneva Motor Show. At last year’s Tokyo Motor Show, Nissan – the world’s leading mass-market zero-emission vehicle manufacturer – announced it would debut in Formula E from season five which is […]
Ford and Effat University Further Women Empowerment Efforts with Global Debut of Ford Driving Skills for Life for Her in Saudi Arabia on International Women’s Day
In their continued efforts to further empower women, Ford Motor Company and Jeddah-based Effat University this week complete the inaugural session of Ford Driving Skills for Life for Her, a special variation of Ford’s globally renowned and award-winning safe driving programme for teens and new drivers, Driving Skills for Life. The programme – specially designed […]