Social Media
Social media news and trends — covering platform updates, digital marketing, content creation, and the latest from X, Instagram, TikTok, YouTube, and LinkedIn.

TikTok Pulls Back the Curtain on the Hottest Trends of the Season with #TikTokFashionWeek
The month-long celebration running through February will see renowned fashion icon Elie Saab sharing sneak peaks of upcoming collections alongside an exclusive atelier tour Fashionistas can put their best foot forward as they explore the season’s trends, show off their hottest looks and take on challenges for the chance to win exciting prizes Riyadh, KSA […]

TikTok Pulls Back the Curtain on the Hottest Trends of the Season with #TikTokFashionWeek
The month-long celebration running through February will see renowned fashion icon Elie Saab sharing sneak peaks of upcoming collections alongside an exclusive atelier tour Fashionistas can put their best foot forward as they explore the season’s trends, show off their hottest looks and take on challenges for the chance to win exciting prizes Riyadh, Kingdom […]

REDTAG launches vibrant spring fashion and homeware collections
REDTAG, the Middle East’s leading value fashion and homeware brand, has launched its 2022 Spring Collection, which is inspired by people’s desire for a sense of normalcy, optimism, and positivity in the year ahead. February 14th, Riyadh, KSA: REDTAG, the region’s favourite value fashion and homeware brand, has announced the launch of its latest Spring Collection, which is […]

GoDaddy’s Regional MENA Survey 2021 Finds 43% of Saudi Businesses Plan to Enhance Social and Digital Presence in 2022
Overall outlook for a post-COVID period is positive – 66% of Saudi entrepreneurs believe they will emerge stronger than before Annual survey highlights COVID-19 challenges on business growth for local small business For social commerce; Instagram was the most popular platform (68%), Facebook (62%), WhatsApp (62%) Jeddah: GoDaddy, the company that empowers everyday entrepreneurs around the world, […]

30% of a Twitter poll think the property sector will capitalise on NFTs
Ali Sajwani is confident the real estate industry is ideally placed to combine digital and physical assets, as more than 4,000 of his followers share their views Dubai, UAE ـــ 14 February 2022: Real estate is most likely to be the first sector to widely adopt non-fungible tokens (NFTs) for real-world applications. That is the opinion of respondents […]

Seara sets to launch ‘Shawaya’ Chicken, a first-of-a-kind innovation in frozen foods at Gulfood 2022
Innovation addresses key consumer concern around convenience, speed and ease of preparation simplifying daily life in frozen chicken category Marinated frozen chicken which goes directly from ‘freezer to oven’ will hit shelves in the second quarter of 2022 Range includes frozen marinated whole chicken, in three local flavors, as well as the exclusive pre-marinated frozen […]

W7Worldwide pays tribute to radio on World Radio Day
The UNESCO proclaimed Feb. 13 as World Radio Day in 2011, which was later adopted by the UN General Assembly in 2012 as an international day, celebrated by radio stations across the world. On the occasion of World Radio Day this year, W7Worldwide released a short video, highlighting the evolution of radio in Saudi Arabia, how it […]

SAUDIA Chef season 1, crowns the winner of the “Saudia Chef Program,” Mona Alomari,
with the title “The SAUDIA Chef.” Dubai, United Arab Emirates; February 10th 2022: SAUDIA Chef season 1, crowns the winner of the “Saudia Chef Program,” Mona Alomari, with the title “The SAUDIA Chef.” The culinary competition portrayed incredible hidden chefs and talents all around the Kingdom. As a household brand, SAUDIA , is deeply connected to local […]

TikTok establishes region’s industry-first menat safety advisory council to guide safety best practice and policy
The Council brings together leaders from academia and civil society to provide subject matter expertise and advise on content moderation policies and practices The six inaugural members will bring a variety of industry perspectives on the challenges faced by the platform TikTok is committed to making the platform safe for all members of the community […]

Twitter sheds light on platform safety with حملة_تويتر_للسلامة# on Safer Internet Day
07, February , 2022, Riyadh, KSA – In an ongoing effort to foster a safe environment on the platform, and on the occasion of Safer Internet Day, Twitter MENA launched حملة_تويتر_للسلامة# (#TwitterSafetyCampaign). An extension of Twitter’s 2019 MENA safety campaign, which focused on empowering people to identify and report spam. The initiative underscored Twitter’s safety tools and features that […]

REDTAG launches vibrant spring collection endorsed by Myriam Fares that inspires shoppers to experiment with new possibilities
REDTAG, the Middle East’s leading value fashion and homeware brand, has launched its 2022 Spring Collection endorsed by Lebanese pop legend and Queen of Stage Myriam Fares. The collection encourages shoppers to dive into unchartered territories and explore a world of choices and opportunities. February 07th , Riyadh, KSA: REDTAG, the region’s favourite value fashion and homeware brand, has announced the […]

#SaferForYou: TikTok dedicates February to Safety Month with plethora of partnerships, initiatives and activities
Campaign launched ahead of Safer Internet Day aims to reinforce digital safety among TikTok users in the MENA region Riyadh, KSA – February 6, 2022: In recognition of Safer Internet Day 2022, which is marked globally on February 8, TikTok, the leading destination for short-form videos, is dedicating February to all things safety in its first-ever Safety Month. […]

Snap Introduces New Shopping Experience with Catalog-Powered AR Lenses
Dubai, United Arab Emirates, 1 February 2022: Snap recently announced the rollout of Catalog-powered Shopping Lenses, a major upgrade to AR shopping, to make AR shopping simpler and more engaging for consumers, and easier to build, scale, and optimize for brands. The new features include a simplified, more useful AR try-on shopping interface which enables Snapchatters to […]

RoboAds Announces the Launch of the Revolutionary RA-200 Mobile Advertising Robot at the Leap Expo #LEAP22
Smart technology meets digital signage –RoboAds is about to unveil the future of interactive mobile advertising. Riyadh, Saudi Arabia, (February 1, 2022) – RoboAds, the AI robotics startup that developed the world’s first advertising robot, is about to expose its latest and most advanced robot – the RA-200. The RA-200, is a most sophisticated signage […]

A new gender balance: women in tech face lockdown barriers to career progression
Half of women working in technology believe the effects of COVID-19 have delayed their career progression, despite a similar percentage believing that much needed gender equality is more likely to be achieved through remote working structures. While lockdown life was earmarked as a possible accelerator towards equal gender opportunity in IT positions, lingering social biases […]

Under the patronage of HH Prince Badr bin Farhan Al Saud, the first edition of the AlUla Design Award announces winners at the Saudi Design Festival
AlUla, Saudi Arabia, January 27, 2022 In its inaugural edition, the AlUla Design Award (ADA) launched an Open Call, inviting designers from all around the world to create concepts inspired by AlUla’s heritage, nature, and art. Over 400 applications were received, with shortlisted designs reviewed by a distinguished jury. Six outstanding entrants were selected to receive […]

Value fashion brand Twenty4 launches tempting bundle deals on a wide range of collections
The well-curated bundle deals by Twenty4 accompany Saudi’s methodical reopening of businesses and activities, following a spell of pandemic-related lockdowns which prevented people from meeting their fashion needs. January 24th, 2022, Riyadh, Saudi Arabia: Twenty4, a leading value fashion brand in the GCC region and a BMA International subsidiary, has announced attractive bundle deals on a […]

Value fashion giant REDTAG launches modest range, empowers women to experiment with latest trends
A’anika, REDTAG’s latest capsule range, strikes a delicate balance between modern trends and traditional ensemble, empowering fashion-forward women to gear up for the opening of the Saudi social scene. January 18th, Riyadh, KSA: REDTAG, region’s leading value fashion and homeware brand, has launched A’anika, a ladieswear range of modest apparel. A’anika is REDTAG’s earnest attempt to align with the […]

AlUla Design Award makes its debut at the Saudi Design Festival
AlUla, Saudi Arabia, January 16, 2021 In its inaugural edition, the AlUla Design Award (ADA) launched an Open Call, inviting Saudi, regional and international designers to deliver product concepts inspired by the heritage, nature and art of AlUla – a spectacular desertscape with an oasis, and the heart of the ancient Incense Road. More than 400 […]

BIGO Awards Gala 2022 Set to Celebrate Exceptional Broadcasters and Give Glimpse of a Virtual Future
Dubai-UAE: 12 January 2021 – BIGO Technology, one of the world’s fastest-growing technology companies will host its third annual BIGO Awards Gala to celebrate its most exceptional broadcasters from around the world. The gala is set to take place at 8:00 pm (GMT+8) on Friday – 14th January 2022 on Bigo Live’s Music Livehouse Channel (Bigo ID: music). In the […]

Here Comes Ananas: An Original Social Community App Launching This Month
A social app designed for local communities will be launching in January 2022 on Android and iOS. Ananas is a new community app aimed at balancing online and real-life community engagement For organizers and communities, the Ananas app assists in creating community-based events and experiences, where locals contribute their ideas and are part of the […]

A Look Back and Looking Ahead: Zoom’s 2021 Innovations in Review and What To Expect in 2022
Dubai, UAE. 5th January 2022. In 2021, the world was faced with new challenges as organizations began to plan their safe return to the office while simultaneously accommodating their employees working from home. Zoom has been hard at work developing the solutions and features its users need to face these challenges head-on and succeed in new work […]
