Social Media
Social media news and trends — covering platform updates, digital marketing, content creation, and the latest from X, Instagram, TikTok, YouTube, and LinkedIn.

Spotify announces the first RADAR MENA x Korea collaboration, featuring Bader AlShuaibi and AleXa
RADAR MENA artist Bader AlShuaibi and RADAR Korea artist AleXa join forces on a new collaborative single “Is It On” With 140% YOY increase in K-Pop consumption in the Middle East and North Africa, the collaboration celebrates the impact of K-Pop on the region Spotify continues to provide ongoing global marketing support to further amplify […]

Digital Turbine Announces Completion of Acquisition of AdColony
UAE, May 17, 2021 — Digital Turbine, Inc. (Nasdaq: APPS) announced today that it has completed its acquisition of AdColony Holding AS (“AdColony”). The acquisition of AdColony, a leading mobile advertising platform servicing advertisers and publishers with a reach of more than 1.5 billion monthly global users, is integral to Digital Turbine’s expressed strategy to provide a […]

Top Three Social Media Billionaires Added $70B to Their Collective Wealth in a Year, Combined Net Worth Hit Over $150B
The social media billionaires did extremely well during the COVID-19 pandemic, growing their already huge fortunes to a new record high. According to data presented by Buy Shares, Mark Zuckerberg, Zhang Yiming and Dustin Moskowitz, as the top three social media billionaires globally, added $70bn to their collective wealth in the last year, with their combined […]

SOL Properties Redefines Dubai Leasing Experience With SOL Living
Real estate leader introduces dedicated leasing service, offering long- and short-term lease options to meet Dubai’s residents’ and visitors’ evolving needs Dubai, United Arab Emirates – 16 May 2021: SOL Properties announces the launch of dedicated short-term leasing entity, SOL Living, following the recent unveiling of its SOL Avenue property with the pioneering and diversified offering. With the increasing […]

Spotify reveals the most streamed tracks and artists on Eid holidays in KSA
Riyadh, KSA, 10 May, 2021: Spotify, the world’s most popular audio streaming subscription service, is revealing the most streamed tracks and artists on Eid holidays in KSA. Eid is a time of togetherness, and there’s no question that music can connect people in a deep, personal way when spending time with family and friends – especially as […]

Twitter brings the ability to host a Space to all accounts with 600 or more followers
The live audio conversations feature includes updates such as built in safety controls for hosts and speakers 03 May 2021, Riyadh, KSA: Last year, Twitter introduced the world to live audio conversations with Spaces. Testing was rolled out across the platform to limited audiences, to add a new layer to conversations through people’s voices. Today, Twitter brings […]

UAE students win inaugural ‘RE-NEW Our World’ challenge to tackle global water scarcity
Dubai, United Arab Emirates: 3rd May 2021: Water Alliance, the only non-profit organization registered in Dubai focused towards educating individuals on the value of water, recently announced the winners of its first ever water innovation challenge for students in the UAE, called RE-NEW. Alongside its partners, Water Alliance launched the initiative to inspire young students from the ages […]

Almarai is on LinkedIn’s list of the top 10 employers
Almarai was ranked on LinkedIn list of the top 10 employers in achieving career development for professionals. LinkedIn’s editorial team put this list together using a methodology built on exclusive LinkedIn data analyzing the career paths of millions of professionals on the platform around the world. “We are proud of this important professional appreciation that […]

Samsung partners with Snap to bring ‘Fun Mode’ to life on Galaxy A series
Users can now apply AR Lenses from Snapchat through the native camera app Middle East, April 28, 2021: For all the photography lovers out there who like taking one-of-a-kind shots, Samsung has confirmed its first-ever camera partnership with Snap to bring the flair of augmented reality (AR) content to more people directly from its native camera […]

Quara Holding announces Strategic Partnership with CRMNEXT to Drive Digital Transformation and Deliver High Impact Customer Experience Solutions in KSA
Represents Quara Holding’s entrance into the transformative and lucrative digital customer experience space. Riyadh, Saudi Arabia – 27 April, 2021: Quara Holding has announced a strategic partnership with CRMNEXT, World’s No. 1 CRM and digital customer experience platform in banking and financial services, bringing world-class digital transformation solutions to Saudi Arabia. CRM and customer experience management is a […]

McDonald’s Shares the Goodness During the Holy Month of Ramadan
During the holy month of Ramadan, everyone seeks to spread goodness, lending a hand to the community by actively engaging in acts of kindness to bring joy and happiness to those in need. As part of the on-going “Share the Goodness” initiative, McDonald’s Saudi Arabia distributed more than 2500 boxes of primary food suppliers across […]

Twitter launches a series of Ramadan-themed audio conversations through new Spaces feature
Over 10 million Tweets about Ramadan in the lead up to the holy month 25 April 2021, Riyadh, Saudi Arabia: This year, over 10 million Tweets were monitored about Ramadan in the 30 days leading into the holy month. With Ramadan underway, Twitter launched جمعات_رمضان# (Ramadan Gatherings), a series of live audio conversations focused on reflections around […]

TikTok: Your 2021 Ramadan Companion
#RamadanVibes brings to life the ultimate Ramadan spirit virtually, giving the TikTok community the opportunity to stay entertained, connect with friends and families, learn new tasty recipes for Iftar and Suhoor and learn new skills Dubai, UAE – April 20, 2020: TikTok, the leading short-form video platform, is bringing the Ramadan spirit to the platform by […]

Film Soundtracks Hit The Right Notes on Spotify Ahead of This Year’s Oscars®
22 April, Dubai, UAE: The annual Academy Awards®, or the Oscars®, returns on Sunday 25th April to celebrate some of the most critically-acclaimed films released over the past year. Ahead of the biggest night in the film calendar, new data from Spotify has shown that listeners around the world and in the UAE are re-immersing themselves […]

‘Light It Up This Ramadan’ with Centrepoint
Dubai, UAE; April 21, 2021: Celebrate the spirit of togetherness and giving during this Holy Month of Ramadan with Centrepoint, the region’s largest fashion destination. Centrepoint has announced a new fundraising campaign, with UNHCR, the UN Refugee Agency, which aims to support and raise money for those in need, during the Holy Month of Ramadan. Reinforcing social solidarity, […]

Mobily Ventures celebrates its investment, Anghami, becoming first Arab technology company to list on NASDAQ New York
Anghami to list on NASDAQ New York via merger with Vistas Media Acquisition Company Inc., a publicly-traded SPA company that raised $100 million in its August 2020 IPO Transaction implies an initial pro-forma enterprise valuation of approximately $220 million and is expected to close in Q2 2021 Abu Dhabi-based Anghami is backed by leading MENA […]

Noon Daily to support families in need with Ramadan Bunyan Charity initiative
Noon’s grocery platform has launched an initiative for customers to donate Ramadan Donation Bundles to families in need throughout The Kingdom Riyadh, KSA. 18th April, 2021: noon Daily, noon.com’s dedicated grocery platform, is partnering with Bunyan Womens Charitable Association to provide families in need with Ramadan Donation Bundles throughout the month of Ramadan. The initiative will roll […]

Snapchat Announces 60+ new Shows for Ramadan 2021 with MENA’s Top Publishers
New line-up of shows on Discover covers a variety of topics including comedy, lifestyle, cooking, and more Middle East – April 13, 2021: Snapchat has announced its new slate of shows for Ramadan 2021, bringing more content from Discover partners to the app. Snapchatters will have access to an array of exciting programs throughout the […]

MENA Employees Happiest When Able To Work From Anywhere, Avaya Study Finds
Life and Work Beyond 2020 study commissioned by Avaya finds that 64% of MENA workers consider the ability to work remotely as a driver of happiness. 61% of MENA workers would support government policies aimed at the widespread adoption of ‘hybrid’ working practices. 50% say that their biggest worry about the future is returning to work […]

Intigral marks #Ramadan with an unmatched content selection on Jawwy TV With original and acclaimed Arab and Khaleeji series
Riyadh, Saudi Arabia, April 11, 2021: Intigral, a leading provider of digital entertainment and sports in MENA, has announced an exciting lineup of content titles to be aired on its flagship entertainment platform Jawwy TV during the holy month of Ramadan, including exclusive and original releases alongside a curated selection of acclaimed Arabic and Khaleeji […]

UTURN, part of Webedia Arabia Group, launches exclusive Ramadan Entertainment on Facebook for audiences in KSA through a Content Partnership
More than 85new long form video entertainment series dedicated to Ramadan will be launched on the popular pages 3a2ilati.com, Yasmina.com, AtyabTabkha.com, SaudiGamer.com and UTURN. The exclusive content partnership with Facebook will also bring more unique videos and entertainment series throughout the year on the platform. UTURN, part of Webedia Arabia Group, a leading digital media company […]

MANCHESTER CITY ANNOUNCES REGIONAL PARTNERSHIP WITH NOON.COM
Manchester City announces a new regional partnership with noon.com, a digital marketplace platform providing services and products to local businesses in the Middle East and the largest GCC e-commerce company. The partnership will also see noon.com become the Official Online Marketplace Partner of Manchester City in the Middle East Manchester City has today announced a new regional […]
