Social Media
Social media news and trends — covering platform updates, digital marketing, content creation, and the latest from X, Instagram, TikTok, YouTube, and LinkedIn.

Arab megastar Kadim Al Sahir to lift curtain on Expo 2020 Dubai’s Infinite Nights shows, with stellar line-up of music across six months
Exciting calendar of internationally renowned music stars to be announced soon ‘Infinite Nights’ will capture imaginations globally and unite world through music Innovative ‘phygital’ performances with purpose inspired by Expo’s themes values IMPORTANT: Media are urged to begin the Expo 2020 media accreditation process now to ensure accreditation credentials are obtained in time. Accreditation is necessary to gain access to […]

Video Livestreaming to Power the US$2.1 Billion Creator Economy Through 2025 Across the MEA Region
Over 6.6 billion social media apps were downloaded to date across the MEA region Consumers are expected to spend $2.1 billion via social apps by 2025 Riyadh, 08 September 2021 – Video live streaming is fuelling user growth, engagement and consumer spend within social apps, according to mobile and data analytics platform App Annie. $78 billion is forecast to be […]

TikTok Keeps Users on their Toes with Latest Trend #MoveEveryday
As Summer winds down, the fitness community on TikTok are amping up their efforts to show new and fun ways of keeping fit and staying healthy Dubai, UAE – September 2nd, 2021: #MoveEveryday is taking TikTok by storm, flooding user feeds with some much-needed ‘fit-spo’ after a relaxing summer break. The latest trend inspired over 20K videos in its first week […]

Next Gen Scan features hit Snapchat
Dubai, UAE, 29 August 2021: Two years ago, Snapchat introduced Scan to help Snapchatters discover and understand the world around them in the fastest and easiest way possible with its Camera. The company has begun the rollout of the Next Generation Scan features to Snapchat, bringing the Scan button front and center, and adding increased functionality […]

Six Trends Transforming the Media Industry
By Nicole Magoon, Partner, Bain & Company London and Juerg Kronenberg, Partner, Bain & Company Middle East The media is blurring its shape. Lines between media types are disappearing, consumers are creators, and entertainment is daubing tech and retail all over itself. Content is ever-present, consistent across platforms, and individually personalized. As our physical world blends […]

Huawei opens attractive new revenue stream for Android developers
HUAWEI Ads, a real-time advertising marketplace previously exclusive to Huawei developers, is now open to all Android app developers 26, August 2021, Riyadh, KSA: Huawei has extended support for HUAWEI Ads, the programmatic advertising marketplace that allows app developers to dramatically increase in-app revenue, to all Android devices. HUAWEI Ads provides an easy and effective way for […]

#HashtagDay: Here’s a look at KSA’s most Tweeted Hashtags
527.1M hashtags were used on Twitter in KSA this year August 23, 2021, Riyadh, Saudi Arabia: Whether it’s shedding light on global movements and events, connecting people everywhere to like-minded communities or just establishing a direct path to the content you’re most passionate about, it all happens on Twitter. Thanks to the power of the global […]

Spotify turns up the volume on Aljassmi ahead of his birthday!
Millennials in Jeddah listen to the most Aljassmi music across the country, and Bel Bont El3areedh is the most streamed song It’s Hussain Aljassmi’s Week! As we get closer to the birthday of one of the region’s best-selling artists and a voice millions connect with, Spotify has decided to look at how fans are streaming Aljassmi’s […]

GoDaddy Launches Website Design Service
With GoDaddy Website Design Services (WDS) Saudi small businesses can benefit from a unique, professional website custom built by a GoDaddy expert Jeddah – GoDaddy Inc. (NYSE: GDDY), the company that empowers everyday entrepreneurs around the world, announced today the launch of its new Website Design Service (WDS). With the launch of WDS, GoDaddy expands its product […]

Saudi Research and Media Group launches Manga Arabia
Enriching the entertainment industry and reaching 180 million Arabs The inspiring new project is set to create original and authentic Arabic content rooted in our culture and values Al-Rashid: “The launch of Manga Arabia constitutes a new dimension for Arabic content that has the ability to provide intellectual, cultural and creative inspiration for the Arab […]

NEW SAUDI GAMING PODCAST “THE CODE” TO LAUNCH BY FINYAL MEDIA
Finyal Media launches first ever Arabic sci-fi podcast with “The Code”, a gaming series produced and created in Saudi Arabia The seven part season will launch from 18th August across all podcasting platforms Dubai, United Arab Emirates, 16th August 2021: Finyal Media, a regional podcast network that focuses on storytelling podcasts across MENA, will be launching a brand new […]

The Royal Institute of Traditional Arts announces the start of registration for a series of training courses
Riyadh, August 15, 2021: The Royal Institute of Traditional Arts announced the opening of registration for its first six training courses. These courses will start in September and include wicker making with Khaws (palm leaves), Sadu weaving, hand embroidery, pottery making, in addition to an introductory course on UNESCO and a course on identifying and inventorying intangible cultural […]

Najm readies its participation in the Umrah season
Kingdom of Saudi Arabia, Riyadh, 15th August 2021: Najm for Insurance Services is preparing to take part in the Umrah season following announcements by the Ministry of Umrah and Hajj to accept pilgrims from citizens and residents in the Kingdom, and gradually receive Umrah applications from prospective pilgrims all around the world with the arrival […]

Emplifi Reveals Global Ad Spend Up 50% on Facebook and Instagram in Q2
The continued growth in social media ad spends points to more than a simple “bounce back” from the pandemic, according to Emplifi. The unified CX platform’s data findings highlight how brands are increasing their investment in social platforms to improve customer experiences and drive social commerce. Dubai, UAE, August 2021 – Emplifi, the leading unified customer experience platform, […]

Majid Al Futtaim’s VOX Cinemas launches Middle East’s first interactive movie experience in Saudi Arabia
CTRL marks the latest innovation from VOX Cinemas and gives audiences real-time collaborative influence over the plot of the movie Unique cinematic experience will be launched across the Kingdom of Saudi Arabia on 05 August Riyadh, Saudi Arabia, 5 August 2021: VOX Cinemas, the dedicated cinema arm of Majid Al Futtaim, the leading shopping mall, communities, retail, […]

LG LAUNCHES ‘SPOT OF RHYTHM’ TIKTOK DANCE CHALLENGE IN PARTNERSHIP WITH JUST DANCE FOR KSA RESIDENTS
Residents Across the Kingdom Can Show Off Their Dance Moves for the Chance to Win Premium Home Entertainment Products RIYADH, 05 AUGUST 2021 – Today, the Kingdom of Saudi Arabia has the largest social media presence in the world. KSA continues to be a social media powerhouse, with an annual growth rate of 8.7%.[i] Video content reigns supreme across […]

#TokyoOlympics takes centre stage on Twitter
Official Olympic Games emoji available in over 30 languages for first time 28 July, 2021, Riyad , Saudi Arabia: As the Olympic Games get underway, following a year of delays and uncertainty, the world’s attention is turning to Tokyo, with Twitter transforming into the roar of the crowd, as real-time conversations unfold on the platform. From supporting […]

“Almarai” supports 3 charities with more than 300 free food baskets through the “Ehsan” platform
Almarai Company provided more than 300 free food baskets to 3 charities in Najran, Tabuk and Hail, as part of the agreement concluded between it and the Saudi Data and Artificial Intelligence Authority (SDAIA) to support the neediest families through the Ihsan platform. The charities benefiting from the support of Almarai Company through free food […]

Blockchain-based Polys introduces new voting methods and usability improvements
Polys, a blockchain-based voting platform from the Kaspersky Innovation Hub, has been enhanced with new voting methods to seamlessly support common customer requests. The platform was also updated with new features for organizers that make election administration and orchestration easier. Over the past year, various aspects of people’s lives have moved online, including making joint decisions. […]
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Tik Tok gives Kia Al Jabr the advantage of public awareness campaign.
Based on the company’s strategy to reach its customers in various platforms, Tik Tok gives Kia Al-Jabr the advantage of public awareness campaign. JUNE 2021: In a move that reflects the keenness of Al Jabr Trading Company, dealers of Kia Motors in KSA , to communicate with its customers through all possible channels, directly or […]

YouGotaGift Receives the Region’s First PCI-DSS Accreditation for eGift Cards
Saudi Arabia 7th July, 2021: YouGotaGift has received the region’s first PCI-DSS (Payment Card Industry Data Security Standard) compliance certification for eGift Cards, cementing its position as the leading eGift Card distributor in the Middle-East. The PCI-DSS accreditation is an endorsement of the security of transactions and customer data, ensuring that customers using Mastercard, Visa, American Express, and other credit […]

Mr.Hassan Abbas Sharbatly Foundation (HAS) for Community Service And Digitect sign strategic agreement
Saudi Arabia – Jeddah. 4 July 2021 – A strategic agreement to cultivate the culture of community services was signed between Hassan Foundation and Digitect. Mr.Abdulatif Al-Nugali, Secretary of the Board of Trustees, emphasized on the importance of this agreement through choosing success partners whom objectives are aligned with the institution and its programs’. This year, […]
