Social Media
Social media news and trends — covering platform updates, digital marketing, content creation, and the latest from X, Instagram, TikTok, YouTube, and LinkedIn.
Aimed at launching wide prospects for collaboration between influencers, Arab publishers & regional and international e-commerce platforms
ArabClicks, Basma Media sign collaboration accord to establish largest Arab digital marketing network ArabClicks, the performance-based e-marketing platform, has signed a joint strategic cooperation agreement with Basma Media, the developer of OMNESMEDIA.com, to build effective relationships and foster business connections between publishers and social media influencers on the one hand, and various e-commerce platforms operating […]

Ajman Media City Free Zone Investor Forums In Europe Draw Strong Interest; Digital And Media Communities From UK And Portugal To Invest In Ajman
(AETOSWire): The Ajman Media City Free Zone concluded its first European investment forums series with successful events in London and Lisbon, the two emerging and thriving hubs for creative and tech start-ups. His Excellency Mahmood Alhashmi, CEO of Ajman Media City Free Zone led the high level delegation along with Rishi Somaiya, Commercial Advisor and […]

For the third year in a row Huawei Collaborates in “Iftar” Campaign in Saudi Arabia
For the third year in a row Huawei encouraged charity work during the holy month of Ramadan, collaborating in an “Iftar” campaign run by the Social Responsibility Club at King Saud University (KSU) in Riyadh which will distribute iftar meals at various traffic intersections in the kingdom. This initiative aims to raise awareness of the […]

#Ramadan 2019 on Twitter
Charity, faith, wellness, food and entertainment. People from around the world have already started flocking to Twitter to engage in the public Ramadan conversation. Today, Twitter is sharing what it has lined up for its users this Ramadan and is taking a look into the conversations in the lead up to the holy month. […]

Instagram launches #MonthOfGood Movement and first ever Ramadan camera effect
In keeping with the spirit of Ramadan, Instagram is launching its first ever Ramadan campaign – #MonthOfGood – calling on the global community to celebrate and share kindness on its platform. To coincide with the campaign, Instagram is also launching its first ever Ramadan camera effect “Lantern”, to encourage members of the Instagram community to […]

Instagram launches shopping tags in three MENA markets
In a bid to develop its platform’s shopping features, Instagram today announced that it is expanding the availability of shopping tags to managed businesses in three new markets in the MENA region – KSA, UAE, and Lebanon. The new feature will enable businesses with a dedicated Facebook sales team to tag products in their posts […]

Experiences and Challenges of Saudi Women Abroad
the prestigious George Washington University in Washington D.C., USA saw visitors enter its premises to attend the newest forum dedicated to honoring the journey and accomplishments of Saudi Arabian women. The inaugural edition of The AboutHer Global Forum (AGF) entitled “Saudi Women On The Road To Vision 2030” comprised a series of talks designed to […]

Saudi Women On The Road To Vision 2030
The First Saudi Global Forum in Washington D.C. USA highlights the significance of female participation in all aspects of Saudi society Over the last two years, Saudi Arabia has been going through a groundbreaking period of transformation that is focused on diversifying its oil-dependent economy, and that has improved the rights and mobility of the […]

Small and medium-sized businesses now have the ability to launch Arabic campaigns on Twitter through a new payment method
With an active small and medium-sized (SMB) advertiser base that has significantly grown since the start of the year, Twitter is launching its self-serve ads platform in MENA today for SMBs by offering a new payment method via credit cards, to more effectively reach their target audiences on Twitter in Arabic without the need for […]

Glade and Snapchat Partner to Launch New Eye-Recognition Selfie Technology that sees beyond the Niqab
on International Women’s Day, Glade is launching a new social media selfie lens on Snapchat, providing the women of Saudi Arabia with an opportunity to express themselves to the world in a way that was never possible before. Snapchat’s current facial recognition technology is unable to recognize a woman’s face if she is wearing a […]

Twitte r launches region-first activation in MENA: #ElevatorTweetsIn addition to a pioneering Neuro-Insight study that unlocks social media receptivity
Twitter unveiled its innovative campaign, #ElevatorTweets, in Dubai Media City today. A region-first, the activation saw Twitter turn an everyday work journey into an enriching and educative experience, with curated, real-time conversations of what’s happening in a key market for UAE businesses; Saudi Arabia. The ‘activated’ elevator utilized state-of-the-art technology to create an interactive experience […]

Cool photography features that cater to our day and age social media needs
As time progresses we change our habits of how we do things. Decades or even hundreds of years ago, people knew about their ancestors and older generations through books and storytelling – or relaying their own unique version of events to others. They either saw events and occasions with their bare eyes or they simply […]

Custodian of the Two Holy Mosques Receives Guests of the National Festival of Heritage and Culture
The Custodian of the Two Holy Mosques King Salman bin Abdulaziz Al Saud received at the Al Yamamah Palace in Riyadh yesterday guests of the National Festival of Heritage and Culture ‘Janadria 33’ who are intellectuals and writers. The Custodian of the Two Holy Mosques delivered the following speech during the reception,“Dear guests, Dear brothers, […]

80% of Global Technology companies use Arabic for their communications on Twitter
The Research and Analytical Study division at #W7Worldwide marketing Communications Consultancy Agency has revealed that 80% of global technology companies’ Twitter accounts use the Arabic language to support its communications with the target audience. The research team has identified 10 social media account of several global technology companies – as a case study – according […]

Snapchat launches Lens Creative Partners Program
Today Snapchat is launching a global Lens Creative Partners program, designed to connect brands with augmented reality (AR) experts and Lenses creators. The program certifies 30+ creators, from large agencies to expert individuals, who’ve been building engaging, immersive AR Lenses for Snap since the launch of Lens Studio. In total, Snapchat expects to onboard 100+ […]

Saif bin Zayed Inaugurates the Second Aqdar World Summit
Lt. General HH Sheikh Saif bin Zayed Al Nahyan, Deputy Prime Minister and Minister of Interior inaugurated the second Aqdar World Summit today morning (Monday) at the Abu Dhabi National Exhibition Centre (ADNEC). The international event focuses on promoting ethical principles and values among individuals and societies with the aim to develop sustainable societies, and […]

Facebook Appoints Ramez T. Shehadi as Managing Director, Middle East and North Africa
Facebook announced today the appointment of Ramez T. Shehadi as its new Managing Director in the Middle East and North Africa (MENA). In his new position, Ramez will lead the commercial growth and impact of Facebook and its expanding portfolio of apps, services, and businesses across the region. “The ever-evolving MENA region continues to be […]

Snapchatters are Fueling the Region’s E-commerce Boom
While the Middle East is poised to be among the next great e-commerce hub, Snapchat users in the UAE and Saudi Arabia are already browsing, deal hunting, and purchasing online. New data from GlobalWebIndex Q1-Q2 2018 shows that Snapchat users in the two largest GCC economiesare particularly keen to search and buy online, with more […]

Twitter reveals data on the impact of the 280-character launch one year on
It’s been a year since Twitter introduced the 280-character limit to the platform from 140 characters, making it easier for people around the world to express themselves in a single Tweet. With a goal to continue to deliver a platform for people to connect and share news and views, the objective was to ensure the […]

Emirates Post Issues Commemorative Stamps to Celebrate Arab Reading Challenge and Mohammed bin Rashid Al Maktoum Global Initiatives Foundation
Emirates Post has issued commemorative postage stamps to honor the Arab Reading Challenge and Mohammed bin Rashid Al Maktoum Global Initiatives, acknowledging the positive impact of the challenge as the largest cultural and knowledge initiative in the Arab world. Instilling a culture of reading as a daily practice and a way of life among the […]

Mohamed Bin Zayed Majlis for Future Generations 2018 explores the truth about fake news
The idea of fake news has proliferated the media industry in recent times. In what has been termed a “post-truth society” politicians and reporters alike have been outed for pushing past the facts and appealing to the emotions of media consumers. In a world where even the most trusted news outlets have been called into […]

UAE Minister of Culture and Knowledge Development to headline LinkedIn MENA Talent Awards 2018
Representatives from some of the biggest companies in the Middle East are gearing up for this year’s edition of the LinkedIn MENA Talent Awards, the region’s flagship event for companies that have made a mark in the recruitment and employer branding space. This year’s event, scheduled to take place on October 4 at the Palazzo […]
