FIFA World Cup 2026

Hisense has introduced its new global growth strategy centered on artificial intelligence, smart home companions, and sports marketing partnerships.

Hisense has launched its latest laser display innovations, including the XR10 projector and L9Q TriChroma TV, to bring stadium-scale viewing to homes for the FIFA World Cup 2026.

The TOD talabat partnership achieved significant regional engagement during the FIFA World Cup 2026, reaching over 214 million people across eight MENA markets.

Kaspersky has detected over 336 fake domains targeting football fans during the World Cup 2026. Learn how to protect your personal data from streaming and betting fraud.

The FIFA Museum exhibition has officially opened at Rockefeller Center in New York, featuring historical football artifacts and interactive robotics.

A new Dynatrace study reveals major digital readiness gaps in official FIFA World Cup 2026 websites, with some pages taking nearly a minute to load.

The FCC has deployed advanced spectrum sensors and partnered with multiple agencies to secure wireless networks for the FIFA World Cup 2026.

LG Electronics has launched its 2026 OLED and QNED TV lineup in Saudi Arabia, featuring advanced AI processing and high refresh rates for sports fans.

A new UBS report details how football is transitioning from a cultural sport into a highly structured global industry with diversified revenue streams.

Cybersecurity researchers have exposed a massive fraud campaign targeting the 2026 FIFA World Cup, involving over 4,300 fake domains and sophisticated phishing networks.

A new study reveals that nine out of ten TikTok users in Saudi Arabia follow football, creating significant digital engagement ahead of the FIFA World Cup 2026.

PIF becomes an Official Tournament Supporter of FIFA World Cup 2026 in North America and Asia, partnering with Savvy Games Group and Qiddiya City to drive fan engagement and football growth globally.

beIN MEDIA GROUP rebrands its streaming platform TOD to TOD by beIN, consolidating its digital strategy ahead of the FIFA World Cup 2026 streaming across MENA.

Mohammed Yusuf Naghi Cars launches a World Cup 2026 campaign offering winners a fully inclusive trip with match tickets, flights, and hotel accommodation. Customers enter by test-driving any Hyundai model at Kingdom showrooms.

Mobily and Motorola have launched the Razr Fold FIFA 26 World Cup edition exclusively in Saudi Arabia. Customers buying the device through the Mobily App receive a free ticket to a 2026 World Cup match.

Eight Arab national teams will compete at the FIFA World Cup 2026, the highest regional representation ever, as TOD prepares to stream all matches across MENA from June 11.