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Former Apple Designer Abidur Chowdhury Joins Hark AI Startup
Former Apple designer Abidur Chowdhury has joined AI startup Hark as head of design, leading a team of engineers recruited from Google and Meta.

Apple and Intel Reach Preliminary Chip Manufacturing Agreement
Apple and Intel reached a preliminary agreement for chip manufacturing, reducing Apple’s dependence on TSMC while strengthening Intel’s foundry business.

Apple Sets Q2 Record with $111.1 Billion Revenue Despite iPhone Supply Constraints
Apple achieved $111.1 billion in Q2 revenue, up 17 percent year-over-year, driven by iPhone demand and services growth. The company faces ongoing supply constraints but maintains strong momentum in Greater China.

Tim Cook Steps Down as Apple CEO After 15 Years
Tim Cook Apple CEO ends his 15-year tenure on September 1, handing leadership to hardware engineering chief John Ternus. Under Cook’s leadership, Apple’s valuation grew from $350 billion to $4 trillion.

Q1 Smartphone Shipments Fall 6% as Memory Crunch and Middle East Tensions Weigh on Market
Global smartphone shipments fell 6% in Q1 2026, driven by a memory component shortage and weak consumer confidence. Apple was the only top-five vendor to grow its market share.

Apple Leads Global Smartphone Market for First Time in Q1 as Memory Shortage Cuts Shipments 6%
Global smartphone shipments dropped 6% in Q1 2026 as memory shortages and weak consumer demand weighed on the market. Apple led for the first time with 21% share, while Samsung slipped to second.

Apple at 50: Former Insiders Say the Company Blew a Five-Year AI Lead, but Can Still Recover
Apple marks its 50th anniversary under pressure to prove its AI strategy can catch up with rivals. Former insiders say the company lost a significant early lead with Siri.

Apple Tests Standalone Siri App and ‘Ask Siri’ Button as Part of iOS 27 AI Overhaul
Apple is testing a standalone Siri app and a new ‘Ask Siri’ feature as part of a major AI overhaul planned for iOS 27, set to be unveiled at WWDC on June 8.

Apple Uses Google’s Gemini Models to Build Smaller On-Device AI for Siri
Apple is using Google’s Gemini models to train smaller, on-device AI models for Siri through a process called distillation. The smarter Siri is planned for iOS 27.

Apple Rolls Out Age Verification Across UK Services
Apple activated age verification requirements across its UK services on March 25, 2026, requiring adults to confirm they are 18 or older to access certain features.

Apple’s App Privacy Report: The iPhone Privacy Tool Most Users Have Never Enabled
Apple’s App Privacy Report logs how often iPhone apps access your location, camera, and contacts — but most users have never turned it on. Here is how to enable it and what to look for.

Apple Releases Firmware Update for AirPods Pro 3, AirPods Pro 2, and AirPods 4
Apple released firmware version 8B39 for the AirPods Pro 3, AirPods Pro 2, and AirPods 4 on March 24, 2026. The update replaces earlier versions across all three models.

Qualcomm Pushes Back on Research Suggesting Apple’s C1X Modem Nears Parity
Qualcomm disputed Ookla research comparing its X80 modem with Apple’s C1X chip, saying the study used an outdated product and lacked methodological clarity.

Apple C1X Modem Matches Qualcomm in Downloads, Trails in Upload Speeds
Ookla’s Q4 2025 Speedtest Intelligence data shows Apple’s C1X modem matches Qualcomm’s X80 in downloads and latency, while trailing by up to 32% in upload speeds.

Apple Launches AirPods Max 2 with H2 Chip, 1.5x Stronger ANC, and Live Translation
Apple has launched AirPods Max 2, powered by the H2 chip, featuring ANC up to 1.5x stronger than the previous model. Orders open March 25, 2026, starting at SAR 2,299.

Apple Cuts App Store Fees in China to 25% Amid Regulatory Pressure
Apple reduced its App Store commission in China from 30% to 25%, effective 15 March 2026, following a regulatory investigation by Chinese authorities into the company’s fee practices.

Samsung Seeks AI Partnerships to Close Gap with Apple in Smartphone Market
Samsung Electronics is seeking new AI developer partnerships to strengthen its Galaxy lineup against Apple, as global smartphone shipments face a forecast 12 percent decline in 2026.

Apple Smart Home Display Delayed to September as Siri AI Struggles Continue
Apple has delayed the launch of its J490 smart home display to September 2026, as the company’s revamped Siri AI assistant continues to face development setbacks.

Apple Launches MacBook Neo at SAR 2,799 Starting Price with A18 Pro Chip and 16-Hour Battery Life
Apple launched MacBook Neo on March 4, 2026, starting at $599, powered by the A18 Pro chip with up to 16 hours of battery life. The laptop goes on sale March 11.

Apple Launches Studio Display and Studio Display XDR with Mini-LED and 120Hz
Apple launched the Studio Display XDR on March 3, 2026, featuring a 27-inch 5K mini-LED panel with 2,000 nits HDR brightness and a 120Hz refresh rate. The display starts at SAR 14,999 in Saudi Arabia.

Apple Launches MacBook Air with M5: 512GB Storage, Wi-Fi 7, and Faster AI Performance
Apple introduced the MacBook Air with M5 on March 3, 2026, featuring a 10-core CPU, 512GB standard storage, Wi-Fi 7, and up to 4x faster AI performance than the M4. The 13-inch model starts at SAR 4,999 in Saudi Arabia.

Apple Launches M5 Pro and M5 Max Chips to Power New MacBook Pro
Apple launched the M5 Pro and M5 Max chips on March 3, 2026, built on a new Fusion Architecture with up to 40 GPU cores and 128GB unified memory. The chips power the new MacBook Pro, available from March 11.
