Audi Saudi Arabia

Saudi Government Agencies Exceed 76% Adoption of Emerging Technologies
Saudi government agencies have achieved 76.04% readiness in emerging technologies adoption, driven by active deployment across 54 entities. The Digital Government Authority reports significant progress in research, communication, and integration capabilities.

Chefs Carnival Club sponsorship of Effat University’s World Festival Supports Students
The Chefs Carnival Club served as an official sponsor of Effat University’s World Festival, hosting cooking demonstrations and food pavilions while supporting students with tuition assistance.

HONOR Opens Largest Overseas Service Centre in Saudi Arabia
HONOR service centre Saudi Arabia opened its largest overseas facility in Riyadh, featuring an 180-square-meter facility designed for faster service turnaround. The opening includes promotional offers and marks a major expansion milestone in the Kingdom.

HUAWEI MatePad Mini Now Available for Pre-Order in Saudi Arabia
HUAWEI MatePad Mini arrives in Saudi Arabia with an 8.8-inch OLED display, lightweight design, and stylus support. Pre-orders start at 2199 SAR.

Saudi Government Sukuk Added to J.P. Morgan and Bloomberg Emerging Markets Indices
Saudi government sukuk indices have been included in J.P. Morgan’s GBI-EM and Bloomberg’s Emerging Market Local Currency Government Index, effective 2027. The dual inclusion reflects confidence in Saudi Arabia’s economic resilience and supports the Kingdom’s financial sector development goals.

HONOR 600 Series Launches with 200MP AI Night Camera and 120X Zoom
HONOR launches the HONOR 600 Series with a 200MP AI night camera, 120x zoom, and advanced stabilization. Pre-orders run April 22-29 in Saudi Arabia with complimentary gifts valued at 1,796 SAR.

Ericsson and Saudi Arabia Expand Digital Infrastructure Partnership
The Ericsson Saudi Arabia partnership expands its digital infrastructure scope, focusing on 5G networks, cloud services, and artificial intelligence investments in the Kingdom.

Al Majdouie Changan Named Best Global Dealer for Sixth Consecutive Year
Al Majdouie Motors earned three global awards at Changan’s 2025 distributor conference, including the Golden Panda Award for the sixth consecutive year, recognizing excellence in sales, operations, and customer service.

Survey Reveals Shadow IT Risks Leave Saudi Organizations Vulnerable to Cyberattacks
Kaspersky survey finds 45% of Saudi professionals view cybersecurity policies as excessive, while 25% install software without IT oversight, exposing organizations to significant security risks.

Saudi Business Leader Mohammed Abudawood Appointed Chairman of Merit Incentives Group
Saudi business tycoon Mohammed Abudawood joins Merit Incentives Group as Chairman, bringing three decades of experience in trading, manufacturing, and international ventures to lead the global engagement technology company.

Cisco Launches Sovereign Critical Infrastructure Portfolio Across EMEA Region
Cisco launches Sovereign Critical Infrastructure portfolio across EMEA, enabling organizations in Saudi Arabia and the region to maintain control over data and critical digital infrastructure while adopting AI technologies.

stc Extends Netflix Partnership to Offer Streaming Bundle for Baity Fiber Customers
stc group extended its Netflix partnership to offer complimentary streaming access to Baity fiber customers. The bundle consolidates multiple services into a single platform with unified billing.

World Economic Forum Names Two Saudi CEOs to 2026 Young Global Leaders Class
The World Economic Forum has named two Saudi CEOs to its 2026 Young Global Leaders class, recognizing their contributions to innovation and regional business development.

LG PuriCare AeroMini Compact Air Purifier Launches in Saudi Arabia
LG Electronics launches the compact PuriCare AeroMini air purifier in Saudi Arabia, featuring 360-degree purification, 26dB quiet operation, and smart app control.

Sony INZONE H6 Air Gaming Headset Launches in Saudi Arabia
Sony launches the INZONE H6 Air open-back gaming headset in Saudi Arabia, featuring lightweight aluminum construction and spatial audio tuning. New Fnatic Edition peripherals and Glass Purple INZONE Buds also arrive in the region.

Cisco Wireless Report: Saudi Organizations Face AI Complexity Despite Strong Network Returns
Cisco’s inaugural State of Wireless Report finds that 83% of Saudi organizations report better customer engagement from wireless investment, while 84% faced a security incident in the past year.

Middle East Gaming Market Hits $2.52 Billion as Video Games Outpace Streaming and Music
Video games spending across Saudi Arabia, the UAE, and Egypt reached USD 2.52 billion in 2024, outpacing streaming and music combined. Egypt leads by volume while Saudi Arabia records the region’s highest average revenue per user.

SuperPark Opens Second Riyadh Location at Abyat Plaza with 35+ Activities
SuperPark is opening its second Riyadh park at Abyat Plaza on Al Khurais Road, offering 35+ activities for all ages with a public soft launch starting April 24, 2026.

HONOR 600 Lite Goes on Sale in Saudi Arabia with 108MP Camera and 6520mAh Battery
HONOR has launched the HONOR 600 Lite in Saudi Arabia at 1,299 SAR, featuring a vacuum-forged aluminum frame, 108MP camera, and a 6520mAh battery with 48-hour endurance certification.

Cisco Saudi Arabia Appoints Bader Almadi as Vice President to Lead Strategy and Operations
Cisco has named Bader Almadi as Vice President for Saudi Arabia, tasking him with leading strategy and commercial operations in the Kingdom. Almadi brings over 20 years of technology leadership experience, including senior roles at Google Cloud, Dell Technologies, and Oracle.

Why Saudi Consumers Are Reluctant to Buy Electric Vehicles
Saudi consumers are holding back on electric vehicles for reasons that go beyond price. From scarce charging stations to extreme heat and cheap fuel, the barriers are real.

HUAWEI Mate 80 Pro Launches in Saudi Arabia at 3,699 SAR with AI Camera Features
The HUAWEI Mate 80 Pro goes on pre-order in Saudi Arabia on April 1, 2026, at 3,699 SAR, featuring a True-to-Color Camera System, IP68/IP69 ratings, and multiple AI photography tools.
